Tag: Marketing
In a LinkedIn post, he said that he will be seeking a new leadership role in the UK, and he is grateful to work alongside his Reckitt colleagues.
Consumers in Southeast Asia (SEA) are eager to upgrade their devices in the next 12 months, according to a report from GrabAds, super app Grab’s advertising arm.
Singapore – Creative agency VML Singapore and menstrual care brand Blood is breaking menstrual taboos in its latest ‘Period Squad’ campaign. The newly launched campaign aims to dismantle outdated perceptions of menstruation, encouraging open dialogue. The ‘Period Squad’ features the characters Crampy,...
Singaporeans are using more social media platforms monthly, despite the overall decline in their average time spent online, according to Meltwater and We Are Social’s report.
MARKETECH APAC and UpTech Media’s Empowered Women Awards 2025, the latest collaborative initiative celebrating the contributions of women leaders in marketing and technology, has officially announced the first lineup of its distinguished jury panel. Comprising a diverse group of accomplished professionals...
In an exclusive interview with MARKETECH APAC, Henry shares his strategies to make Metro Singapore’s customers feel valued, building lasting and meaningful relationships.
In MARKETECH APAC’s latest What’s NEXT in Marketing interview with StackAdapt’s Asia-Pacific vice president of sales, Liam McCarten shares how channel proliferation, whether deemed a minor issue or advantage, can be navigated with artificial technology (AI) to innovate campaign performance.
Titled ‘Pool Hall,’ it builds on Levi's recent campaign reimagining the brand’s decades-old advertisements.
Creative agency We Are Social has been appointed to spearhead global fashion brand H&M’s creator strategy and engagement in Asia.
Malaysia – As a key player in Southeast Asia’s digital economy, Malaysia is driving retail and e-commerce innovation through data-driven strategies and emerging technologies. With consumers demanding personalisation, seamless payments, and omnichannel convenience, brands must leverage automation, predictive...
