Tag: Marketing
Philippines – Automotive manufacturer VinFast is set to open over 60 new showrooms across the Philippines as part of its global expansion. To establish the showrooms, the company has forged partnerships with six local distributors. In its effort to bring smart and sustainable mobility solutions to consumers...
Filipinos trust Google and YouTube over leading social media platforms for their purchases, according to Ipsos’ study.
The two-way pitch culminated in Chariot securing the renewed mandate for 2025. This marks another significant milestone in a relationship that first began in 2023, when Chariot was selected as PICO’s global social agency for the first time.
Podcast network The Pod Network is collaborating with audio production company Hit Productions to advance podcast growth in the Philippines.
User-generated content and influencer marketing have sparked the sales increase on social media platforms, according to Euromonitor International’s report.
The Ministry of Culture, Community, and Youth (MCCY) is promoting harmony amidst diversity in its latest film series with advertising agency DDB Group Singapore.
Digital-first telco MyRepublic, has launched gamification mechanics for its broadband and mobile subscribers’ customer experience journey.
Samsung Electronics Singapore has named Lynn Chong its new head of marketing.
Target Media Singapore, a digital media solutions provider, has announced the departure of chief commercial officer Henry Goh from his role.
The acquisition is a major strategic step forward for WPP’s AI-driven data offer, giving WPP and its clients immediate access to the industry’s largest cross-platform source of privacy-safe, actionable data for marketing intelligence, audience targeting, and AI model training.
