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Tag: Marketing

Communications consultancy ACID launches in Singapore to empower early-stage startups across Southeast Asia
Communications consultancy ACID launches in Singapore to empower early-stage startups across Southeast Asia
Posted on June 19, 2025
by Aliza Carmona
Strategic communications consultancy ACID has officially launched in Singapore, aiming to help early-stage startups in emerging industries across Southeast Asia.
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Filipinos turn to podcasts to cope with overstimulation: study
Filipinos turn to podcasts to cope with overstimulation: study
Posted on June 19, 2025
by Aliza Carmona
Filipinos are increasingly turning to podcasts for emotional refuge when overstimulated, according to a study by The Pod Network and socio-cultural research firm The Fourth Wall.
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Criteo, dentsu form global commerce media partnership
Criteo, dentsu form global commerce media partnership
Posted on June 18, 2025
by Aliza Carmona
Commerce media company Criteo and agency network dentsu have announced an expanded global partnership to enhance commerce and performance media campaigns.
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cheil indonesia report gen z
Cheil Indonesia report reveals Gen Z reshaping ‘cool’ with authenticity and purpose
Posted on June 18, 2025
by Aliza Carmona
Indonesia – Cheil Indonesia has released a new report offering a deep dive into the mindset of Gen Z in Indonesia, shedding light on how this generation is reshaping the definition of ‘cool’ through authenticity, purpose, and intentional digital behaviour. The report reveals that Indonesian Gen Zs associate...
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PAP Community Foundation taps Tilt as agency partner for recruitment campaign
PAP Community Foundation taps Tilt as agency partner for recruitment campaign
Posted on June 18, 2025
by Aliza Carmona
Creative and media agency Tilt, a subsidiary of HM International Holdings Limited, has been appointed as the agency partner of the PAP Community Foundation (PCF) following a competitive pitch.
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EA Sports FC Mobile Festival taps Garnier as official skincare partner
EA Sports FC Mobile Festival Bangkok taps Garnier as official skincare partner
Posted on June 17, 2025
by Aliza Carmona
Beauty brand Garnier has been appointed as the exclusive skincare partner of the first EA Sports FC Mobile Festival.
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Unlocking financial freedom: Franchette Chingcuanco-Cardona on making insurance accessible for Filipinos
Unlocking financial independence: Franchette Chingcuanco-Cardona on making insurance accessible for Filipinos
Posted on June 16, 2025
by Aliza Carmona
In an exclusive interview with Franchette Chingcuanco-Cardona, the recently appointed chief marketing officer at Singlife Philippines, she shares how she aims to engage more Filipinos with financial planning, enabling them to access relevant financial solutions.
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Moloco forges strategic partnership with Xiaomi’s International Internet Business Department to boost global ad performance optimisation
Moloco forges strategic partnership with Xiaomi’s International Internet Business Department to boost global ad performance optimisation
Posted on June 16, 2025
by Aliza Carmona
Machine learning company Moloco has forged a strategic partnership with the International Internet Business Department of technology company Xiaomi.
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Tapping into customer engagement trends: Marketing leaders in PH discuss strategies to strengthen customer relationships
Tapping into customer engagement trends: Marketing leaders in PH discuss strategies to strengthen customer relationships
Posted on June 16, 2025
by Aliza Carmona
In partnership with Braze, to discuss innovative strategies in customer engagement, MARKETECH APAC invited marketing leaders in the Philippines for a roundtable event titled ‘The Future of Customer Engagement: Trends and Strategies to Stay Ahead of the Game.’
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International Halal travel to hit 245 million by 2030 amidst rise in travel spending amongst Muslims: report
International Halal travel to hit 245 million by 2030 amidst rise in travel spending amongst Muslims: report
Posted on June 13, 2025
by Aliza Carmona
International Muslim traveller arrivals are projected to reach 245 million by 2030, according to a report by Mastercard and CrescentRating.
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