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Tag: Marketing

Moloco
Machine learning company Moloco introduces updates on its cloud-based programmatic ad platform 
Posted on April 14, 2022
by MARKETECH APAC
The Moloco Cloud DSP latest updates will focus on improving  performance through intelligent budget allocation, automating workflows through smart campaign user interface, user experience (UI/UX), and ad creation. 
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Chimp&z Inc has announced it has acquired the digital mandate for Indian skincare essentials brand Raw Beauty.
Chimp&z Inc wins digital mandate of skincare brand Raw Beauty
Posted on April 13, 2022
by Teddy Cambosa
Chimp&z Inc has announced it has acquired the digital mandate for Indian skincare essentials brand Raw Beauty.
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Google Leaptakers Apparent
Google honors IT professionals with ‘Leaptakers’ global campaign
Posted on April 13, 2022
by MARKETECH APAC
“The Leaptakers stories are just a small celebration of the challenges they faced...
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HypeAuditor Shopify
HypeAuditor announces integration with Shopify to automate influencer marketing campaigns for online retailers
Posted on April 12, 2022
by MARKETECH APAC
HypeAuditor, an AI analytics platform for transparent and fraud-free influencer marketing, has announced its integration with Shopify,
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TotallyAwesome launches programmatic solution targeting audiences under 18
TotallyAwesome launches programmatic solution targeting audiences under 18
Posted on April 12, 2022
by Teddy Cambosa
TotallyAwesome Programmatic Playground enables advertisers to target under-18s in brand-safe surroundings.
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Ex-Manulife Julie Nestor joins Mastercard as head of marketing for APAC
Ex-Manulife Julie Nestor joins Mastercard as head of marketing for APAC
Posted on April 8, 2022
by Teddy Cambosa
Julie Nestor will also focus on deepening consumer engagement through ‘Priceless’ – Mastercard’s long-standing marketing platform.
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ESPRIT announces key digital, marketing leadership appointments
ESPRIT announces key digital, marketing leadership appointments
Posted on April 7, 2022
by Teddy Cambosa
The new appointments of ESPRIT are focused on digital, marketing and e-commerce roles amidst expanding their e-commerce offering globally.
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China Duty Free taps Superunion to ‘dream up’ Macau flagship opening
China Duty Free taps Superunion to ‘dream up’ Macau flagship opening
Posted on April 6, 2022
by Teddy Cambosa
China Duty Free International has collaborated with Superunion, the creative company of WPP, to fill their Macau flagship store with surrealistic art designs.
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SKODA AUTO India SLAVIA model
India’s ŠKODA AUTO taps into nostalgia for the ‘car in your heart’ with latest campaign
Posted on April 5, 2022
by Teddy Cambosa
ŠKODA AUTO in India has unveiled its latest heart touching campaign to highlight its latest model -the ŠKODA SLAVIA.
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PharmEasy unveils latest campaign starring Bollywood icon Aamir Khan
PharmEasy unveils latest campaign starring Bollywood icon Aamir Khan
Posted on April 4, 2022
by Teddy Cambosa
Indian healthcare super app PharmEasy has unveiled its latest campaign starring the Bollywood superstar Amir Khan in a series of quirky TVCs.
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