Tag: Marketing
The withdrawal of operations by largely well-known brands resulted in a huge blow to Russia's economy and is currently creating a job crisis.
Last April 20, MARKETECH APAC, with Braze, gathered marketing leaders in SEA to discuss brands' strategies in customer acquisition and retention in the post-pandemic.
Conceptualised alongside Grey Hong Kong, the support campaign from HSBC aims to makeover its branches.
This practice will serve burgeoning communications needs of start-ups looking to grow within and beyond APAC region by tapping upon deep communications expertise of IPREX partners.
Both strategic appointments will help guide Octane AI as the company prepares to make its leading zero-party data software more accessible.
Led from Essence’s Shanghai office, the agency’s remit includes media planning, media activation and content innovation for digital brand and performance marketing activities across Chang’an Ford’s automobile business, covering all its vehicles and dealers in the market.
The automaker hopes to encourage more car manufacturers to follow.
International communications consultancy Hume Brophy has been appointed as the investor and public relations partner of Ophthalmology brand -EuroEyes.
The Art of Semangat, the second part of the #SemangatTogether campaign, features two artists from East Malaysia, Artsy Daphy and Lukis Tulis on their journeys of uniting the people of Sarawak and Sabah respectively through the power of art.
MARKETECH APAC will now be bolstering exclusive video content to deliver the leading industry news and trends in marketing and tech in the region.
![[Innovation] Digital payment LRT 2](https://marketech-apac.com/wp-content/uploads/2026/07/Innovation-Digital-payment-LRT-2.webp)