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Tag: Malaysia

AEON Bank launches gamification-based stamp programme to elevate banking experience
AEON Bank launches gamification-based stamp programme to elevate banking experience
Posted on February 25, 2025
by Teddy Cambosa
The new feature was developed to promote greater synergy with AEON’s wider ecosystem, namely merchant partners such as ZUS Coffee and Tealive. AEON Bank’s effort to promote cashless transactions is also supported by PayNet via Neko Missions DuitNow QR programme.
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Pos Malaysia rolls out special stamp set featuring Pokémon TCG
Pos Malaysia rolls out special stamp set featuring Pokémon TCG
Posted on February 24, 2025
by Teddy Cambosa
The collection features designs inspired by the globally recognised Pokémon TCG, showcasing beloved Pokémon such as Pikachu, Charizard, Blastoise, Venusaur, and other fan favourites.
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Dentsu MY onboards Bala Pomaleh as CEO pf media
Dentsu MY onboards Bala Pomaleh as CEO of media
Posted on February 24, 2025
by Teddy Cambosa
A revered media leader in Malaysia with 20 years of management experience under his belt, Bala returns to dentsu after close to nine years at IPG Mediabrands, where he was pivotal in establishing the network as its CEO. Prior to that, he was with Carat Malaysia, part of dentsu media brands, for four...
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Fariz Yusof on transforming customer interactions through data and human interaction in new role at L'Oréal Luxe MYSG
Fariz Yusof on transforming customer interactions through data and human interaction in new role at L'Oréal Luxe MYSG
Posted on February 21, 2025
by Teddy Cambosa
“My role is at the intersection of data, technology, and customer experience, ensuring that we are connecting with consumers in the most relevant and impactful way possible across all digital touchpoints,” he said.
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Sun Life MY names Noor Azam bin Mohd Yusof as CEO At Sun Life Malaysia Takaful
Sun Life MY names Noor Azam bin Mohd Yusof as CEO At Sun Life Malaysia Takaful
Posted on February 19, 2025
by Teddy Cambosa
With distinguished industry experience of more than 25 years in both conventional and Takaful sectors, Azam Yusof brings a wealth of knowledge to Sun Life Malaysia. His expertise includes sales and marketing, bancassurance and bancatakaful, agency channel management, business development, and strategic...
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AirAsia Rewards introduces plug-and-play loyalty solution for businesses
AirAsia Rewards introduces plug-and-play loyalty solution for businesses
Posted on February 19, 2025
by Teddy Cambosa
The partnership also enhances MILK’s commitment to providing exceptional value to parents while strengthening its position as an innovative disruptor in the baby care industry. It also expands redemption options and drives greater customer engagement within the AirAsia MOVE ecosystem.
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MARKETECH APAC, UpTech Media team up for conference series highlighting convergence of retail and e-commerce strategies in 2025 and beyond
MARKETECH APAC, UpTech Media team up for conference series highlighting convergence of retail and e-commerce strategies in 2025 and beyond
Posted on February 19, 2025
by Teddy Cambosa
With mobile-first economies–which is something that is very evident in the region–influencer-driven purchasing trends, and increasing demand for seamless omnichannel experiences, brands must continuously adapt their strategies to remain relevant.
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Winnie Chen-Head named CEO of Omnicom Media Group Malaysia
Winnie Chen-Head named CEO of Omnicom Media Group Malaysia
Posted on February 14, 2025
by Teddy Cambosa
She takes the helm as OMG is enjoying its most significant year ever. Powered by Omnicom’s industry-leading Omni open operating system that drives business outcomes for brands, OMG Malaysia’s recent wins and retentions include OPPO, Wipro Unza, CelcomDigi, Vinda, and Friesland Campina. 
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Astro blurs line between fiction and reality in new campaign for One Cent Thief’s second season
Astro blurs line between fiction and reality in new campaign for One Cent Thief’s second season
Posted on February 13, 2025
by Teddy Cambosa
As part of the promotion campaign, various major platforms were hacked, seized and hijacked, pulling unsuspecting audiences into the world and theme of One Cent Thief Season 2.
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U Mobile shares reminder that true shape of happiness is through togetherness in new campaign
U Mobile shares reminder that true shape of happiness is through togetherness in new campaign
Posted on February 12, 2025
by Teddy Cambosa
“Yuan” meaning ‘reunion’ is a touching reminder of family togetherness. It depicts the return of a family to their childhood home, replacing their father’s old round dining table with new, long tables for their reunion dinner. Over the course of the evening, the family reconnects with the significance...
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