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Tag: Hong Kong

KFC encourages overthinking Hong Kongers to think less, indulge more in new campaign
KFC encourages overthinking Hong Kongers to think less, indulge more in new campaign
Posted on October 21, 2022
by Teddy Cambosa
The helmet design, and the mind-detecting enclosure, are based on KFC’s iconic bucket. People are invited to sit inside the bucket-inspired structure and wear the helmet on their head.
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HSBC-DuoVerse
HSBC launches new duo real-world and metaverse music show experience ‘DuoVerse’
Posted on October 10, 2022
by Kathleen Murata
The new 'DuoVerse' by HSBC aims to take audience interaction to the next level, featuring two local artists Tyson Yoshi and Serrini.
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Manulife appoints Patrick Graham as CEO for Hong Kong, Macau
Manulife appoints Patrick Graham as CEO for Hong Kong, Macau
Posted on October 3, 2022
by Teddy Cambosa
In his new role, Patrick Graham will become a member of Manulife’s Asia Division Executive Committee and Global Leadership Team.
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PHD Hong Kong appoints Antony Yiu as new CEO
PHD Hong Kong appoints Antony Yiu as new CEO
Posted on September 29, 2022
by Teddy Cambosa
Antony Yiu will lead PHD's vision, development, operations and talent growth in his new role.
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DoubleVerify, Havas Media HK team up to establish pre-bid programmatic solutions
DoubleVerify, Havas Media HK team up to establish pre-bid programmatic solutions 
Posted on September 22, 2022
by Teddy Cambosa
The platform will empower the teams in Havas Media Group to leverage DoubleVerify’s actionable insights to effectively achieve their digital campaign objectives. 
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Toothpaste brand Crest kicks off week-long dental care-centric campaign
Toothpaste brand Crest kicks off week-long dental care-centric campaign
Posted on September 21, 2022
by Teddy Cambosa
Crest has launched a brand platform called ‘Better Protection with Crest, Better Smiles’ for the campaign, alongside a campaign film.
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livi-bank-and-iprospect
livi Paylater, iProspect launch new Youtube audio ads to bolster user engagement
Posted on September 16, 2022
by Kathleen Murata
The collaboration sees the launch of the industry’s first audio ads on Youtube, which aims to grow with their audiences.
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Manulife-Hong-Kong-HyounJoo-Choe
Manulife elevates HyounJoo Choe as new chief customer officer for Hong Kong, Macau
Posted on September 13, 2022
by Kathleen Murata
She will also play a pivotal role in driving Manulife Hong Kong’s branding and corporate social responsibility efforts.
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SCMP’s latest brand initiative showcases journalism as more than the sum of its parts
SCMP’s latest brand initiative showcases journalism as more than the sum of its parts
Posted on September 9, 2022
by MARKETECH APAC
It brings us behind the scenes to offer a candid and unvarnished close-up of the deep commitment Hong Kong desk reporters exhibit in. 
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Manulife-Hong-Kong-Campaign
Manulife Hong Kong launches new multichannel campaign, highlights benefits of early preparation for health
Posted on September 9, 2022
by Kathleen Murata
The campaign takes a more positive view of a serious topic by emphasising how people have a better chance of survival with early preparation.
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