Tag: Generative AI
Shanghai, China – Alibaba Cloud has launched the “YOUR EPIC VIBE” campaign in partnership with Ogilvy Shanghai, inviting Olympic fans worldwide to co-create a video artwork using AI-generated visuals inspired by ice and snow sports. The campaign drew participation from fans across more than 100 countries...
The assistant can understand and respond dynamically to customer queries, offering instant, personalised support.
The platform integrates artificial intelligence, 3D rendering, and multilingual capabilities to enable rapid production of visuals, videos, and digital storytelling assets.
Singapore – The Hoffman Agency has introduced ‘Generative Engine Discovery Insights’ (GEDI), a proprietary capability designed to decode how brands appear in generative AI answers. GEDI offers organisations a data-driven view of their visibility across today’s leading AI platforms. As digital discovery...
Singapore – AnyMind Group has launched AnyLive for Creators, a platform that allows influencers to use AI avatars to host livestreams and generate e-commerce revenue. The service enables creators to run livestreams on YouTube, TikTok, and Facebook through digital avatars that can operate around the clock. ...
Mobile-native consumers in the region expect frictionless digital journeys, one-click responses, and hyper-relevant communication across every platform they interact with.
South Korea – WWF-Korea (World Wide Fund for Nature) has partnered with creative agency Cheil to launch a striking out-of-home campaign that highlights the devastating impact of plastic pollution on wildlife through fashion-style visuals. Titled ‘Animal Trash Fashion’, the campaign features...
To strengthen its security posture, uphold compliance requirements, and reinforce customer trust, CARSOME is leveraging Google Cloud’s built-in data access controls and Security Command Center for advanced threat detection and response across its consolidated cloud systems.
Many marketers, 4.9 out of 10, say they are not yet ready to implement and integrate generative artificial intelligence (GenAI), according to a report from Kantar, a marketing data and analytics company.
Underpinned by dentsu’s Merkury, the offering gives marketers the power to efficiently reach and engage audiences in a highly scaled and personalissed manner, driving more in-the-moment experiences and bringing consumers even closer to the brand.
