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Tag: Customer experience

AIA Singapore partners with Singapore Airlines Academy on customer experience training
AIA Singapore partners with Singapore Airlines Academy on customer experience training
Posted on September 1, 2025
by Teddy Cambosa
The initiative, which will be rolled out progressively to all employees, involves a series of workshops designed to strengthen AIA Singapore’s customer service culture.
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Singapore Airlines taps Qualtrics to boost customer experience analytics
Singapore Airlines taps Qualtrics to boost customer experience analytics
Posted on July 22, 2025
by Aliza Carmona
Singapore Airlines (SIA) is boosting its customer experience analytics through experience management company Qualtrics.
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WN Interview Omnichat Final
What’s NEXT: Omnichat’s Alan Chan on reshaping conversational commerce with AI-powered customer journeys
Posted on July 2, 2025
by Aliza Carmona
Conversational commerce has evolved from a niche concept to a central pillar of digital retail, redefining how brands engage, convert, and retain customers in Asia’s increasingly mobile-first markets. Enabled by advancements in generative AI and the growing use of messaging platforms like WhatsApp, LINE,...
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Think global, speak local: Latest webinar to delve into strategies for regional communication success
Posted on May 30, 2025
by Teddy Cambosa
Done in partnership with Sinch, a communications platform as a service company, this webinar also aims to explore strategies to maximise engagement, boost response rates, and optimise the customer experience in this dynamic, mobile-first region.
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Four-star reviews no longer enough; customers value owner-generated content more
Four-star reviews no longer enough; customers value owner-generated content more
Posted on April 15, 2025
by Teddy Cambosa
In the report, it noted that brands in the automotive, consumer services, and entertainment sectors are leading in customer experience and online reputation management, while real estate, retail and restaurants businesses continue to fall behind.
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dentsu india cxm hemant devang appt
Dentsu India expands CXM practice with strategic leadership hires
Posted on March 7, 2025
by Aliza Carmona
India – Dentsu India has strengthened its Customer Experience (CXM) practice with the appointment of Devang Shah as chief business officer for consumer, industrials & commerce, and Hemant Kshirsagar as chief business officer for financial services & fintech.  These appointments reflect Dentsu...
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Here's how marketers in Southeast Asia should adopt AI in retail
Here's how marketers in Southeast Asia should adopt AI in retail
Posted on March 6, 2025
by MARKETECH APAC
While affordable AI technologies and the appetite to harness them exist among retailers, there is a key challenge that is often absent from the frantic discourse found online or in the press: determining specific use cases that add value. 
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AEON Bank launches gamification-based stamp programme to elevate banking experience
AEON Bank launches gamification-based stamp programme to elevate banking experience
Posted on February 25, 2025
by Teddy Cambosa
The new feature was developed to promote greater synergy with AEON’s wider ecosystem, namely merchant partners such as ZUS Coffee and Tealive. AEON Bank’s effort to promote cashless transactions is also supported by PayNet via Neko Missions DuitNow QR programme.
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Wonderful wins Oxford University Press for CX, brand and media
Wonderful wins Oxford University Press for CX, brand and media
Posted on February 6, 2025
by Teddy Cambosa
Through the mandate, Wonderful Digital will focus on localising OUP’s brand platform, improving the customer journey by integrating data-driven insights and optimising performance media strategies. 
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Consumers in APAC to spend $32b on programmatic shopping via AI agents by 2028
Consumers in APAC to spend $32b on programmatic shopping via AI agents by 2028
Posted on January 30, 2025
by Teddy Cambosa
It also highlighted that around 40% of CX vendors will shift to new, outcome-based, pricing models making the value exchange for their clients more transparent and improving the monetisation of their AI investment.
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