Tag: Customer experience
This collaboration brings together flydubai’s customer experience vision with Amperity’s advanced data and intelligence platform to connect traveller insights in real time, enabling deeper personalisation and more meaningful engagement across the entire journey.
The company said the new capital will be used to accelerate innovation across its Merlin AI suite, expand go-to-market teams in North America and EMEA, and pursue strategic acquisitions aimed at extending product capabilities or supporting global expansion.
The APAC region is seeing a rapidly shifting marketing landscape, where evolution in CX, personalisation and AI is opening up both challenges and opportunities for marketers.
The online hub offers Audi customers and fans access to event updates, motorsport heritage content, and registration for the brand’s exclusive trackside suite.
Malaysia Airlines has also upgraded its mobile app to deliver real-time notifications on gate changes, flight status updates and baggage carousel information.
Singapore – Singaporean online shoppers are increasingly prioritising trust, reliability and meaningful service over price, according to new research. The study by Milieu Insight highlights a shift in consumer behaviour, with 41% of shoppers citing trust in sellers or platforms as a key factor in deciding...
Singapore – Ninety-four per cent of Singaporean women sports fans feel sidelined by sports organisations, while two-thirds say brands fail to recognise them as consumers, according to Wasserman’s The Collective latest study. The global report The Collective Economy: Her Fandom, Her Buying Power (Part...
Kuala Lumpur, Malaysia – Malaysia Aviation Group (MAG) has taken off with a world-first digital partnership, joining forces with Adobe, Google, Skyscanner, and Visa to rechart how travellers search, book, and experience their journeys. “This is far more than a collaboration—it is a quantum leap in creating...
Speaking to MARKETECH APAC regarding her move, Lolitta noted that the goal of joining BSN is still the same for her: the same fight in a new arena–ensuring that customer experience is a tool for inclusion, not exclusion.
Singapore – Nearly half of global online shoppers frequently abandon their purchases due to poor digital experiences, according to new global research from VML. The report reveals that 45% of consumers find the online buying process so frustrating that they regularly leave items in their carts...
![[Partnership] Zitcha and Pentaleap](https://marketech-apac.com/wp-content/uploads/2026/06/Partnership-Zitcha-and-Pentaleap.jpg)