Tag: China
The Shenzhen office will be led by Monica Lee, chair of Superunion Asia, and Maggie Chien, business director at Superunion.
The new appointments by Edelman China aims to strengthen their health and welfare communications for their clients in the market.
The latest campaign by Dove, together with BBDO Shanghai, seeks to drive top-of-mind awareness in the workplace.
The move aims to give clients access to best-in-class thinking and the opportunity for seamless, integrated programs across four continents.
From South Asia to East Asia, Edelman continues to ramp up its presence in the APAC region through a whole new slew of digital roles.
OMD China said it was able to clinch Decathlon's account by displaying a strategic approach to deliver business results through digital and data-led expertise.
The new product is an expansion of its flagship product, Social Hub, a cloud-native customer understanding and engagement SaaS for omnichannel brands.
Lee, who now serves as the head of Mediabrands Content Studio in China, has over 20 years of experience in the industry.
The campaign, made by Superunion, marks a decade of presence of League of Legends in China.
‘The Convenience Store’ by BMW China integrates popular culture, technology, and service with a brand-led approach.
