Tag: Campaign
In this unexpected move away from the familiar stories of Vitamin C, the brand has created the Sunkist Citric Essence, a qi balancing formula, and launched a platform for people to share and preserve their own unique recipes, thereby educating Hong Kongers on the health benefits of the Sunkist Navel...
The campaign via Grey India captures the essence of Diwali and shows the importance of spreading light and happiness in the lives of others, as Luminous urges India to make this Diwali about celebrating the spirit of giving and making a difference in someone’s life.
The campaign sparked interest in every community in the pursuit of wealth. The "Billion Heirs" initiative, which promised an opulent 2.4 Billion Baht giveaway, including a Toyota Yaris Car 1.2 Sport and 8 million discount vouchers, ruled billboards, newspapers, television, and online platforms.
Mobile company 2degrees and advertising agency TBWA\New Zealand have partnered to launch a new programme that teaches kids the good and bad ‘tings’ about their first phones.
McDonald’s India brings inclusivity in ordering food online with new initiative for the colour blind
McDonald’s India (West and South), owned and operated by Westlife Foodworld Ltd., has launched its first-of-its-kind ‘EatQual 2.0’ initiative that makes McDelivery more inclusive with a new colour-blind-friendly ordering platform.
To remind Taiwanese who are looking for value that they will never have to consider eating dirt again because of Uber One's member savings and exclusive deals, which are all accessible at their hands, Special reverse-engineered the culturally resonant insight and created a series of humorous scenari...
LKY: THE EXPERIENCE is an immersive exhibition commemorating the late Lee Kuan Yew's 100th birth anniversary. This captivating experience, created by Lucid Experiences in collaboration with TRCL and the Community Chest, was launched on October 6, 2023, along with the launch campaign 'Uncover the person...
Colgate launches #FreeYourSmile campaign to take initiative against smile shaming on World Smile Day
This initiative is important because of the benefits that smiles provide to society's health, mental well-being, and social cohesion. The region-wide campaign marks the start of Colgate's efforts to address this complex issue for society and promote tangible positive changes.
Mondelez Kinh Do and Publicis Groupe Vietnam have joined forces on a new ‘One Day of Togetherness’ campaign that calls for employers to give one full day off for families to celebrate Tet Trung Thu together.
On-demand delivery platform Lalamove launches the ‘Make a Pawfect Move’ campaign to allow users in Asia and Latin America to help abandoned pets by donating their loyalty points.
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