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Tag: Campaign

Wonda Coffee, Astro Shaw team up to bring back an iconic Malaysian superhero
Wonda Coffee, Astro Shaw team up to bring back an iconic Malaysian superhero
Posted on March 6, 2024
by Teddy Cambosa
Through this collaboration, WONDA Coffee and Astro Shaw will further support local talent and entertainment in Malaysia, and will be aiming not only to entertain, but also to instil values to the younger generation.
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MARKETECH-PHOTOS
Tourism Malaysia signs UK-based ATW Travel Marketing as PR agency for Visit Malaysia 2026
Posted on March 6, 2024
by Aliza Carmona
Tourism Malaysia London has enlisted UK-based ATW Travel Marketing as its official PR agency to handle the promotion of their Visit Malaysia 2026 campaign.
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ZALORA elevates festive modest wear for Hari Raya celebrations in Southeast Asia
ZALORA elevates festive modest wear for Hari Raya celebrations in Southeast Asia
Posted on March 4, 2024
by Teddy Cambosa
As modest wear continues to grow in popularity across the region, this year’s ZALORAYA feature a diverse range of pieces from 19 renowned brands, including ZALORA’s private labels, and established and emerging local designers from Malaysia and Indonesia.
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Ascott celebrates 40 years of hospitality, promising unlimited satisfaction
Ascott celebrates 40 years of hospitality, promising unlimited satisfaction
Posted on March 1, 2024
by Teddy Cambosa
This launch signifies a new era for Ascott, as the hospitality company navigates a future of unlimited possibilities against a backdrop of global change and evolving perspectives of travel.
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Pepsi fizzes into a new era with latest campaign launch in Thailand
Pepsi fizzes into a new era with latest campaign launch in Thailand
Posted on February 29, 2024
by Teddy Cambosa
Conceptualised with VaynerMedia, Pepsi introduced its new logo and positioning in Thailand dubbed ‘Thirsty for More’ (‘ซ่าหน่อยมั้ย?’), with a massive on-ground, social and OTT takeover alongside Kpop girl group Babymonster. 
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ZALORA paints a picture of sibling love that endures in latest Hari Raya campaign
ZALORA paints a picture of sibling love that endures in latest Hari Raya campaign
Posted on February 26, 2024
by Teddy Cambosa
In the film, ZALORA showcases a relatable bond between two sisters across the years, with Hari Raya further strengthening the genuine love that they don’t usually show for each other on normal days. 
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Australian Ethical encourages Aussies to help save the environment in latest campaign
Australian Ethical encourages Aussies to help save the environment in latest campaign
Posted on February 21, 2024
by Teddy Cambosa
Made in collaboration with Paper Moose, Australian Ethical’s campaign showcases awe-inspiring footage sourced from a variety of nature photographers, championing nature’s beauty and life that is worth saving. 
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Board a flight through a photographer’s lens in Singapore Airlines’ latest campaign film
Board a flight through a photographer’s lens in Singapore Airlines’ latest campaign film
Posted on February 16, 2024
by Teddy Cambosa
The film follows Berlin-based travel photographer Julia Nimke, as she challenges herself to shoot, curate, and edit her very own photography exhibit pieces on her flight with Singapore Airlines. 
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Fujifilm celebrates 90th anniversary with a smile through first ever-global purpose
Fujifilm celebrates 90th anniversary with a smile through first ever-global purpose
Posted on February 15, 2024
by Teddy Cambosa
The new global purpose reflects Fujifilm Group’s role in bringing smiles to the world through innovative products for the past 90 years and the goal for the entire Fujifilm group to guide employees, customers and the community toward a shared future.
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Tinder releases Lunar New Year zodiac guide for singles to explore their luck in love
Tinder releases Lunar New Year zodiac guide for singles to explore their luck in love
Posted on February 14, 2024
by Teddy Cambosa
Made possible in collaboration with Singapore based second-generation Feng Shui astrologer Clement Lim from Kang Li Feng Shui, Tinder’s guide shares tips and insights for singles to enhance their dating luck during the peak season.
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