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Tag: Brand campaign

MARKETECH-PHOTOS
 a2 Milk shows Aussies that ‘only a2 will do’ in new brand campaign with BMF
Posted on April 17, 2024
by Aliza Carmona
The a2 Milk Company has partnered with integrated creative marketing agency BMF to launch its newest brand platform, ‘Only a2 Will Do’, celebrating a2 Milk, which is naturally free from A1 protein.
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Singtel’s Chinese New Year campaign celebrates empowerment and pursuit of passions across generations
Posted on January 26, 2024
by Aliza Carmona
Communications technology group Singtel has launched its latest Chinese New Year festive campaign titled ‘A Date With Spring’ which showcases the power of technology to empower learning and pursuit of passions across generations.
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MARKETECH-PHOTOS-_1_
Toyota hands mandate to Virtue APAC for ‘Move Your World’ brand campaign
Posted on January 11, 2024
by Aliza Carmona
Toyota Motor Asia Pacific has appointed Virtue APAC, a creative agency powered by VICE, to create its regional integrated brand campaign titled ‘Move Your World’ for its Asia market.
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Tender Care’s new campaign empowers Filipino parents navigating post-pandemic life
Posted on December 15, 2023
by Aliza Carmona
Tender Care, a brand under Colgate-Palmolive, has officially launched its newest ‘Unbox the World’ campaign that addresses how Filipino parents navigate family life in post-pandemic reality.
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FWD Insurance encourages Malaysians to celebrate life in latest brand campaign 
FWD Insurance encourages Malaysians to celebrate life in latest brand campaign 
Posted on November 3, 2023
by Teddy Cambosa
With its latest brand campaign, FWD Insurance aims to put a new spin on a traditional industry by offering innovative propositions and products that are easy-to-understand and supported by digital technology.
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MARKETECH-PHOTOS
Teads unveil AI-driven insights for engaging omnichannel automotive campaigns with Ipsos
Posted on October 3, 2023
by Aliza Carmona
Cloud-based omnichannel platform Teads revealed the results of its collaborative research with market research firm Ipsos on key creative elements that drive success in the omnichannel automotive campaign landscape.
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LG reminds everyone to embrace optimism in new ‘Life’s Good’ global campaign
Posted on September 29, 2023
by Aliza Carmona
Multinational electronic company LG Electronics (LG) has launched its latest motivational brand film that highlights the importance of optimism to communicate the true meaning of the brand’s ‘Life’s Good’ message.
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OnePass’s latest campaign uses a CGI penguin to communicate latest membership program
Posted on September 14, 2023
by Aliza Carmona
OnePass, a membership program by Wesfarmers, and advertising agency CHEP Network have launched ‘Onesie’ as part of their latest brand campaign to showcase the membership program’s new range of benefits.
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This ‘open letter’ from UK mouthcare brand Waken wants Aussies to break perceptions on dental products being ‘ugly’
This ‘open letter’ from UK mouthcare brand Waken wants Aussies to break perceptions on dental products being ‘ugly’
Posted on May 3, 2023
by Teddy Cambosa
Waken Mouthcare's six-month campaign with WiredCo. aims to position the brand as a challenger to disrupt the dental care supermarket aisle.
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DBS Bank spotlights its amplified benefits in new ‘One DBS’ brand campaign
DBS Bank India spotlights its amplified benefits in new ‘One DBS’ brand campaign
Posted on April 25, 2023
by Teddy Cambosa
DBS Bank India's brand film titled ‘Live More, Bank Less’ was made with Leo Burnett, who also led the film production and conceptualisation.
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