Tag: Australia
The campaign addresses a long-standing question among Australian consumers about why the drink is called -196.
Asia Pacific — Mapping the events after the Omnicom-Interpublic Group (IPG) major shake-up, IPG CEOs Leigh Terry of APAC and Mark Coad of Australia, as well as James Hawkins, APAC chief client officer, have announced their respective exits from the business. While the company is yet to announce the...
Australia — Australian agency, 303 MullenLowe, has announced its return to its original name, ‘303’. The news comes after Omnicom’s merger with IPG, which resulted in more than 4,000 job cuts and the folding of creative agencies, including MullenLowe. Signalling a return to its independent beginnings,...
Sydney, Australia — Eagle Eye has announced a series of leadership changes across its Asia-Pacific operations as the SaaS and AI-driven loyalty technology company accelerates its regional growth ambitions. The company has promoted Caitlin Stephens to chief of staff for APAC and Aaron Crowe to head of...
The independent agency will oversee media strategy, planning, buying, optimisation and reporting for the fitness brand across all above-the-line and digital channels.
The agency said the campaign stems from cultural insights around the pressures facing Australians.
Based in Sydney, Torstensson will lead the agency’s new business and client growth strategy, with responsibilities spanning client relationships, market presence, and long-term partnership development.
Sydney, Australia – Petal & Pup has unveiled its new summer collection at Bondi Beach through an immersive pop-up activation developed by Curious Nation. Launched on November 18, the ‘Petal & Pup Presents: Passport to Summer’ experience marked the agency’s first collaboration with the Brisbane-headquartered...
Australia — M+C Saatchi Group ANZ has appointed Simon Wassef to the newly created role of group chief strategy officer, as part of its efforts to strengthen the agency’s leadership and strategic direction. Wassef brings extensive experience leading teams across Australia, Europe, the UK, and the US....
Melbourne, Sydney – Havas Red has appointed Emily Fadeyev as group practice head for automotive, overseeing the agency’s partnership with Toyota and Lexus, part of Toyota Motor Corporation Australia. Fadeyev joins the Melbourne-based office following the retirement of Patrick Lyons, a long-standing figure...
