Tag: ASEAN
Continuing the momentum of its 2024 campaign, the new initiative takes a more intimate and human-centred approach by focusing on four real-life personalities from Singapore, Malaysia, Indonesia, and Hong Kong.
Ogilvy has promoted Kunal Jeswani to the role of chief executive officer for ASEAN, a move aimed at driving the agency’s sustained growth and amplifying its creative impact across the region.
Databricks’ entry into Indonesia marks a key step in expanding its presence in the ASEAN region. This move aims to help more Indonesian businesses unlock the full potential of their data and AI capabilities.
H+ Intelligence also offers new value by combining the human expertise of highly experienced strategists with advanced AI technology to analyse data on sei-katsu-sha. This approach enables a deeper understanding of sei-katsu-sha insights and uncovers the true intentions behind their behaviors with greater...
In an exclusive conversation with MARKETECH APAC, Voronova stated that her new role consolidated ASEAN and Australia/New Zealand (ANZ) into 1 cluster with a total scope of 8 markets, which is strategically important and well-positioned to capitalise on the broader growth opportunities for Goodyear in...
OCBC has announced key leadership changes amidst the group's ASEAN-Greater China strategic thrust gathering momentum this year.
Adoption and usage of digital banking and payment channels showed an encouraging trajectory among ASEAN consumers based on the latest study conducted by UOB.
AirAsia has enlisted the help of Malaysian synth-pop artist Sam Lopez (aka lost spaces) for the Sounds of Asean music project to celebrate and showcase the diversity of Southeast Asia for ASEAN Day.
OCBC launches unified brand strategy to leverage ASEAN-Greater China potential Singapore– OCBC recently launched a unified brand strategy across all of its key regions, highlighting its One Group mentality to fully capitalise on the strong ASEAN-Greater China potential. OCBC wants to grow and create...
Matthias Blume will be leading Coca-Cola’s marketing and brand initiatives across Southeast Asia, Australia, New Zealand, and the Pacific Islands.
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