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Tag: ASEAN

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OCBC launches unified brand strategy to leverage ASEAN-Greater China potential
Posted on July 4, 2023
by Teddy Cambosa
OCBC launches unified brand strategy to leverage ASEAN-Greater China potential Singapore– OCBC recently launched a unified brand strategy across all of its key regions, highlighting its One Group mentality to fully capitalise on the strong ASEAN-Greater China potential. OCBC wants to grow and create...
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Matthias Blume appointed as VP of marketing for ASEAN, South Pacific at Coca-Cola
Matthias Blume appointed as VP of marketing for ASEAN, South Pacific at Coca-Cola
Posted on May 5, 2022
by Teddy Cambosa
Matthias Blume will be leading Coca-Cola’s marketing and brand initiatives across Southeast Asia, Australia, New Zealand, and the Pacific Islands.
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Report
Study finds majority of int’l buyers turned to virtual fairs for sourcing needs amid pandemic
Posted on April 20, 2022
by MARKETECH APAC
The survey also showed that buyers who prefer hybrid fairs were more likely to register a higher average spend per order.
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Thailand’s SME promotion office spearheads ASEAN’s SME information, business matching portal launch
Thailand’s SME promotion office spearheads ASEAN’s SME information, business matching portal launch
Posted on January 31, 2022
by Teddy Cambosa
The ASEAN Access Match has a view to boosting trade within and beyond the ASEAN region.
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ASEAN Access
ASEAN Committee on MSMEs launches one-stop biz info gateway for internationalization
Posted on June 23, 2021
by Kathleen Murata
The new one-stop information platform by ACCMSME aims to facilitate internationalization efforts among MSMEs.
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Nissan-Senior-Management-ASEAN
Nissan announces new ASEAN senior management changes
Posted on December 17, 2020
by Teddy Cambosa
Nissan has announced new senior management changes for their ASEAN market, ranging from marketing, sales, corporate strategy and business development.
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