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Category: East Asia

UNIQLO’s new prototype store to represent global stores moving forward
UNIQLO’s new prototype store to represent global stores moving forward
Posted on April 20, 2023
by Teddy Cambosa
They developed a new roadside store concept that both appeals to customers and embodies the UNIQLO philosophy of contributing to the development of a prosperous society and realisation of a better world.
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Watsons China to open over 300 new stores to bolster ‘O+O’ platform strategy
Watsons China to open over 300 new stores to bolster ‘O+O’ platform strategy
Posted on April 14, 2023
by MARKETECH APAC
Through the pandemic, Watsons has been striving for innovation in its store designs by renovating nearly 440 stores in over 300 cities in Mainland China.
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SCMP elevates ‘luxury’ in flagship publication Style rebranding
SCMP elevates ‘luxury’ in flagship publication Style rebranding
Posted on April 14, 2023
by Maureen Basa
The revamped Style by SCMP weaves responsible luxury, entrepreneurship, innovation, women leadership, wellness, and philanthropy topics into its coverage.
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GOJ Story Featured Img
Geometry Ogilvy Japan makes new leadership hires to bolster creative team
Posted on April 3, 2023
by Jamaica Marciano
The appointments are part of the agency’s efforts to support the growth of its client portfolio and as a whole agency.
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Sniper Digital campaign
Local creatives Sniper Digital tasked to entice Hong Kong residents anew to pay Macau a visit
Posted on March 31, 2023
by Jamaica Marciano
Sniper Digital is a newly opened creative design agency based in Singapore that specialises in branding, graphic design, print media and digital marketing.
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Uber HK unveils new feature to aid travellers in planning trips, booking airport transfers
Uber HK unveils new feature to aid travellers in planning trips, booking airport transfers
Posted on March 30, 2023
by Maureen Basa
Uber Travel will help travellers from planning their trip, reserving a ride to the airport, to getting a complimentary travel kit.
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KDDI x Ogilvy Geometry Japan Featured
Japan telecom KDDI unveils metaverse platform brand ‘Alpha-U’ via Geometry Ogilvy Japan
Posted on March 20, 2023
by Jamaica Marciano
Geometry Ogilvy Japan supports all the creative direction for the telecom's new platform brand including all branding, communication design, events, and press conferences.
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SCMP’s magazine division appoints Sophia Yu as managing director
SCMP’s magazine division appoints Sophia Yu as managing director
Posted on March 16, 2023
by Maureen Basa
Yu succeeds Josephine Chan, who led SCMP Hearst to grow and operate renowned lifestyle media brands including Cosmopolitan and ELLE.
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McDonald’s, Leo Burnett Taiwan team up to breathe new life into customary receipt donation
McDonald’s, Leo Burnett Taiwan team up to breathe new life into customary receipt donation
Posted on March 15, 2023
by Teddy Cambosa
McDonald’s and Leo Burnett Taiwan have tapped up-and-coming new media artists to create a series of downloadable wallpapers and inject an engaging twist to the routinary receipt donation.
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PR and comms association PRHK kicks off competition for young professionals in HK
PR and comms association PRHK kicks off competition for young professionals in HK
Posted on March 9, 2023
by Maureen Basa
The 2023 PR Young Lions Competition will select a winning team of two to represent Hong Kong at the global leg of the competition.
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