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Category: Southeast Asia

The power of social media in a pandemic
The power of social media in a pandemic
Posted on June 4, 2021
by MARKETECH APAC
Even before it all started, social media has already been greatly woven into our lives. Now our dependence on it had just taken a whole 'nother meaning.
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BBDO-Singapore-Audi-Account-Win-Agency-of-Record
BBDO Singapore clinches Audi SG’s account for 3-year remit
Posted on June 3, 2021
by Teddy Cambosa
The account win lasted for two rounds, which ended up Audi choosing BBDO Singapore due to their localized proposal, while still maintaining global awareness.
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anymind group anytag new features
AnyMind Group extends AnyTag beyond ad, pr agencies, unveils new features
Posted on June 3, 2021
by Kathleen Murata
Besides launching AnyTag's new features, martech company AnyMind Group opens up its influencer marketing platform to other agency types.
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R3 Indonesia
R3 appoints advertising veteran Anne Ridwan as country director for Indonesia
Posted on June 3, 2021
by MARKETECH APAC
Ridwan has previously been the CEO of leading agencies Ogilvy, Leo Burnett, and Publicis Groupe in Indonesia.
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accenture interactive x entropia 1
Accenture Interactive acquires Entropia to expand experience-led transformation services in SEA
Posted on June 3, 2021
by Kathleen Murata
The acquisition will see marketing agency Entropia complementing the capabilities of Accenture's digital arm.
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SQREEM-Gamma-SSP-Acquisition-Programmatic-Advertising
SG-based SQREEM acquires programmatic ad platform Gamma SSP for SEA expansion
Posted on June 3, 2021
by Teddy Cambosa
The acquisition between SQREEM and Gamma SSP entails unlocking a large clientele base of clients looking forward to expand their programmatic campaigns in SEA.
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Philippines-Alcohol-Drink-Tobacco-Industry-Isentia-Report
Latest PH-centric report unveils both the 'dirty and good' of the alcohol, tobacco industry
Posted on June 3, 2021
by Teddy Cambosa
The latest report from Isentia breaks down the various instances of the good and bad moments of alcohol and tobacco brands in the Philippine online context.
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Antsomi Indonesia Ilona Juwita
Martech Antsomi enters Indonesia, names country director
Posted on June 2, 2021
by MARKETECH APAC
Antsomi has expanded its Southeast Asia presence with its entry in Indonesia.
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Visa-Digital-Payments-Biometric-Filipino-Study
Filipinos show heightened interest on biometric-authenticated payment systems
Posted on June 2, 2021
by Teddy Cambosa
Biometric payment systems such as facial recognition and retina tech are some of the new tech features Filipinos look into, new study from Visa shows.
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vmly&r commerce muslim lab
VMLY&R Commerce launches ‘Muslim Lab’ for brands’ engagement with Muslim consumers
Posted on June 1, 2021
by Kathleen Murata
VMLY&R Commerce's new data and insight project called 'Muslim Lab' is now available to its existing clients in both Malaysia and Indonesia.
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