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Category: South Asia

Madison Digital launches new creative, social media unit ‘Madison Loop’
Madison Digital launches new creative, social media unit ‘Madison Loop’ 
Posted on November 23, 2022
by Teddy Cambosa
Madison Loop has already developed a portfolio of work for clients including McDonald’s, Vicco, Joy Cosmetics, Raymonds, among others.
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Pentonic demonstrates how its glue stick lasts well through an epic cartoon tale
Pentonic demonstrates how its glue stick lasts well through an epic cartoon tale
Posted on November 22, 2022
by Teddy Cambosa
Pentonic has released a new film, demonstrating its product Pentonic GumStik. The ad was conceptualised alongside Wunderman Thompson Kolkata.
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FoxyMoron appoints Alin Choubey as business head for agency’s North operations
FoxyMoron appoints Alin Choubey as business head for agency’s North operations
Posted on November 22, 2022
by Teddy Cambosa
Choubey brings with him to the new role an extensive experience in the digital marketing arena for over 8 years.
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Lemma names Puneet Biyani as new company president
Posted on November 18, 2022
by MARKETECH APAC
Puneet Biyani has been named company president of Lemma in order to expand the company's global footprint.
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Untitled design (6)
Omnicom Media Group India to manage integrated media business of Electrolux
Posted on November 8, 2022
by MARKETECH APAC
Omnicom Media Group (OMG) India has been appointed to manage the integrated media mandate of Electrolux, the global name in home and kitchen appliances. OMG will be in charge of developing end-to-end media solutions for the brand.
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Untitled design (3)
Zoo Media opens first global office in New York through Dawn collaboration
Posted on November 4, 2022
by MARKETECH APAC
Zoo Media Network, an independent agency network, has announced plans to open its first global office in New York in collaboration with marketing service agency, Dawn.
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BBH-India-Himanshu-Saxena
BBH India welcomes Himanshu Saxena as new COO & MD
Posted on November 2, 2022
by Kathleen Murata
He will be developing talent, organisational tools, and new services, as well as steering these to acquire future-facing businesses.
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Hitachi-and-BBH-India
India-based air conditioning brand Hitachi names BBH India as new creative, advertising agency partner
Posted on October 20, 2022
by Kathleen Murata
Hitachi aims to create high-decibel brand awareness and strengthen its brand leadership amongst the ‘New Informed World’ consumer.
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Starbucks celebrates 10 years of Indian operations with Starbucks Reserve store opening
Starbucks celebrates 10 years of Indian operations with Starbucks Reserve store opening
Posted on October 20, 2022
by Teddy Cambosa
At the Starbucks Reserve bar, customers can enjoy a lineup of Starbucks Reserve small-lot single origin coffees, some of the most exquisite and rarest coffees in the world.
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Uber discontinues ride-hailing services in five Pakistani cities
Uber discontinues ride-hailing services in five Pakistani cities
Posted on October 19, 2022
by Teddy Cambosa
The exit in Pakistan is a move by Uber to reduce market overlap between the U.S. firm and its Middle East unit Careem.
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