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Category: Marketing

Spark Sport’s brand campaign invites viewers to ‘see sports differently’
Spark Sport’s brand campaign invites viewers to ‘see sports differently’
Posted on February 4, 2022
by Teddy Cambosa
This campaign by Spark Sport is not just simply about sports: but rather a celebration of it, and it's long-lasting impact.
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How to shoot an ad in the metaverse? First Choice, Leo Burnett TH shows how
How to shoot an ad in the metaverse? First Choice, Leo Burnett TH shows how
Posted on February 4, 2022
by MARKETECH APAC
Soon, we'll be seeing brands shoot ads in the metaverse. Together with Leo Burnett TH, a TH credit card brand shares its first attempt.
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Chimp&z Inc. bags Autocar India’s creative mandate
Chimp&z Inc. bags Autocar India’s creative mandate
Posted on February 4, 2022
by Teddy Cambosa
Chimp&z Inc will be conceptualising and designing Autocar India's digital creative strategies and communication.
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Primathon-and-Adgcraft
Adgcraft nabs Primathon’s communications mandate
Posted on February 4, 2022
by Kathleen Murata
Communications agency Adgcraft will now be planning, implementing, and managing Primathon’s strategic and creative solutions.
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Jay Lim appointed as new COO for Havas Media Group PH
Jay Lim appointed as new COO for Havas Media Group PH
Posted on February 4, 2022
by Teddy Cambosa
Jay Lim's appointment at Havas Media Group in the Philippines took effect on 1 February this year.
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Alfonso-Marian-Mediabrands-Content-Studio
Mediabrands Content Studio names Alfonso Marian as new global CEO, CCO
Posted on February 4, 2022
by Kathleen Murata
Alfonso Marian will now be overseeing the growing global scope of Mediabrands Content studio which will expand to 20 territories this year.
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This campaign by an outsourcing firm takes inspo from Beethoven’s ‘Ode to Joy’
This campaign by an outsourcing firm takes inspo from Beethoven’s ‘Ode to Joy’
Posted on February 3, 2022
by Teddy Cambosa
Airtasker has launched a new global campaign that shows the ease with which people can get things done using its new platform.
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Aiming for ‘the right price’ appeal is centre of Meesho’s latest campaign
Aiming for ‘the right price’ appeal is centre of Meesho’s latest campaign
Posted on February 3, 2022
by Teddy Cambosa
Being a fast-growing e-commerce company, the campaign by Meesho is focused on establishing itself as a platform with the 'right price'.
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Accenture Interactive announce newest global leads
Accenture Interactive announce newest global leads
Posted on February 3, 2022
by MARKETECH APAC
Two marketing leaders are appointed to lead the digital agency's design & creative tech and communications & content.
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The campaign was done in collaboration with Reprise Digital, a full-service integrated communications agency, and IPG Mediabrands network
AIA Malaysia’s CNY film reverberates the true meaning of ‘Wealthy Life’
Posted on February 3, 2022
by Teddy Cambosa
AIA Malaysia's festive CNY film centres on adventure and family and echoes their slogan of ‘Healthier, Longer, Better Lives’.
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