Category: Marketing
'Yaari' means friendship. The campaign aimed to bring the energy and camaraderie of the IPL games to people's screens.
The findings of the report showed that the majority of the ad spend went to advertising on Amazon and Walmart’s digital assets.
The new app by PLDT taps mobile technology to promote culture and heritage of Camarines Norte province in the Philippines.
In his new role, Nick Pan will oversee VMLY&R Asia's strategic initiative to combine commerce and strategy, employing brand experience and customer experience to drive business growth and commercial outcomes for brands.
The RICE teams servicing UiPath and AI Rudder will be based in Singapore but will provide regional support and oversight of various markets.
The film shows how oftentimes mothers, amid prioritising their children’s dreams and desires, sacrifice putting their own aside.
Quick service restaurant brand Subway has announced a new master franchise agreement with Pegacorn to significantly expand the brand’s footprint in West Malaysia.
The expansion will further cement Hiip's position as the number one technology solution provider for brands and influencers in SEA.
P&G has announced that it is committed to improve accessibility of advertising across consumers in Asia-Pacific.
According to Gopalakrishnan, over the last few years, conversations in the industry have been circling around the looming irrelevance of...
![[Campaign] L'Oreal Sustainability](https://marketech-apac.com/wp-content/uploads/2026/07/Campaign-LOreal-Sustainability.webp)