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Category: Marketing

boody's-latest-campaign-reminds-small-actions-make-a-difference
Boody's latest campaign reminds small actions make a difference
Posted on May 11, 2022
by Teddy Cambosa
The campaign encourages everyone to get involved and to make a more sustainable choice when it comes to underwear.
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Lazada
Lazada celebrates Raya with ‘Add to Cart, add to Heart’ campaign
Posted on May 11, 2022
by MARKETECH APAC
The integrated campaign also featured bite-size videos created to spread awareness on the ongoing Ramadan.
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7CAFE-Hong-Kong-Draw-Game
7-Eleven’s coffee brand 7CAFÉ now total to 600 stores in HK
Posted on May 11, 2022
by Kathleen Murata
To celebrate the 600-store milestone of 7-Eleven’s 7CAFÉ in Hong Kong, the network has launched a series of promotions and activities.
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IdeateLabs bags digital marketing mandate of White Oak Capital Management
IdeateLabs bags digital marketing mandate of White Oak Capital Management
Posted on May 11, 2022
by Teddy Cambosa
The IdeateLabs' agency will be responsible for managing the creative communication duties of White Oak Capital Management.
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kfc-malaysia,-entropia-launches-nft-collection-in honour-of-the-fast-food-chain's-secret-recipe
KFC Malaysia, Entropia launches NFT collection in honour of the fast food chain's secret recipe
Posted on May 11, 2022
by Teddy Cambosa
KFC Malaysia enters the NFT market with the debut of 11 original KFC moments NFT collections created in collaboration with Entropia.
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Loan-Menuge-INCA
INCA appoints Loan Menuge as its new lead in Vietnam
Posted on May 11, 2022
by Kathleen Murata
The latest appointment will see Loan Menuge handling INCA’s overall business growth and customer success in Vietnam.
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HK Gen X Citizens most likely to own cryptocurrency: report
Hong Kong Gen X citizens most likely to own cryptocurrency: report
Posted on May 10, 2022
by Teddy Cambosa
According to this report, most citizens are aware of the existence of cryptocurrency, or 3 out of 5 Hongkongers, but only 20% actually own cryptocurrency -with Gen X being the age group with most ownership.
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first-choice-promotes-digital-native-oriented-credit-card-through-a-futuristic-tale
First Choice promotes digital native-oriented credit card through a futuristic tale
Posted on May 10, 2022
by Teddy Cambosa
The new campaign of First Choice together with Leo Burnett Thailand aims to promote the ‘XU by First Choice’ credit card to a generation of digital natives.
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CFS encourages Australians to rethink retirement
This campaign by a wealth management group encourages Aussies to rethink retirement
Posted on May 10, 2022
by Teddy Cambosa
The Australian wealth management group, Colonial First State, is encouraging Aussies to change their perception of retirement through a new campaign. The campaign was done in collaboration with the company's newly appointed creative agency -It's Friday.
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Singapore Maritime Foundation’s latest campaign a bid to change perception on sector
Singapore Maritime Foundation’s latest campaign a bid to change perception on sector
Posted on May 10, 2022
by Teddy Cambosa
Singapore Maritime Foundation has launched a new campaign called ‘Own Your Future’, which aims to refresh the industry’s talent attraction and branding efforts.
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