Category: Marketing
Singapore – Global marketing agency TEAM LEWIS Singapore has opened its new office at Orchard Gateway @ Emerald, featuring a state-of-the-art creative studio designed to support its global client base. The Singapore studio includes a 5.4m x 2.8m LED wall and marks the agency’s second studio investment...
Malaysia – A&W Malaysia has appointed ACTSTITUDE as its social media agency to manage its digital platforms and support brand campaign execution. As part of the remit, the agency will be responsible for managing A&W Malaysia’s digital platforms, including Facebook, Instagram, TikTok, the website,...
Malaysia – US pizza chain Little Caesars is set to enter Malaysia with its first restaurant scheduled to open in Damansara on May 24, 2026. The first outlet will be located at 39G, Jalan SS 21/37, Damansara Utama, 47400 Petaling Jaya, Selangor. Additional locations are expected to open in the following...
USA – Omnicom Public Relations has unveiled a new international leadership structure, appointing Joanne Wong as CEO of OPR APAC, Hugh Taggart as CEO of OPR EMEA, and Greg Power as CEO of OPR Canada. The new regional leadership structure is aimed at providing more integrated support to clients across...
United Kingdom – JLR has appointed WPP as its global growth partner, bringing together WPP’s creative talent, AI capabilities, data and technology with JLR’s in-house marketing teams worldwide to drive its modern luxury brand portfolio forward. The partnership brings Range Rover, Defender, Discovery...
Hong Kong – As part of its 45th anniversary celebrations under the theme “Always Here, Made for More! ”7-Eleven has partnered with New Balance and its global Grey Days event to launch a collectible series featuring six of the brand’s iconic sneaker silhouettes reimagined as miniature 3D puzzle models....
Vietnam – LG Electronics (LG) has rolled out the “Housewarming by LG” campaign, a regional experiential marketing campaign designed to bring Korea’s signature housewarming culture to Southeast Asian consumers. The campaign opened on May 19 at Another Saigon, a brand experience venue...
Manila, Philippines – Asurion partnered with Philippine creative agency GIGIL and its creative technology arm Metama to launch an interactive “Career Glow-Up” activation during the opening of Asurion’s new customer solutions centre in Cebu City. The collaboration formed part of Asurion’s launch event...
Vietnam – Happiness Saigon has launched the ‘Việt Mockup Library’, an open-source platform built from real media placements across Vietnam, designed to give local creatives a more relevant, market-accurate canvas for presenting their work. Developed by the agency’s creative team, the assets are intended...
Singapore – Fuze Tea has launched “Don’t Compromise” in Singapore, a new brand platform designed to deepen its relevance among Gen Z consumers while strengthening its positioning in the competitive ready-to-drink tea category. The campaign marks a broader refresh for the brand in Singapore, combining...
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