Category: Global
Utah, USA – Experience management (XM) company Qualtrics has launched a new customer service tool called ‘Social Connect’ which enables contact centre, marketing and CX teams to capture, analyse and respond to customer service requests received through chat, email and social media. The new tool can help...
The partnership will allow Xandr advertisers to access Hivestack's premium global DOOH inventory via RTB transactions via Open Exchange and Private Marketplace (PMP) deals.
EssenceMediacom is designed to power client growth globally with an agile response to a rapidly evolving media landscape.
Upon completion of the acquisition transaction by Elon Musk, Twitter will become a privately held company.
The company stated that climate denialism shouldn’t be monetized on Twitter, and that misrepresentative ads should be prohibited.
Facebook is predicted to have the biggest blow with 81% according to an analysis by data solutions provider Lotame.
The Moloco Cloud DSP latest updates will focus on improving performance through intelligent budget allocation, automating workflows through smart campaign user interface, user experience (UI/UX), and ad creation.
“The Leaptakers stories are just a small celebration of the challenges they faced...
The study from Nielsen is despite the fact that the survey noted that 69% of marketers believe first-party data is essential for their strategies and campaigns.
Baskin Robbins has announced a refresh of their iconic brand’s logo, packaging, employee uniforms as well as a new tagline encouraging customers to “Seize the Yay”.
![[Brand Refresh] Panhead x Weave](https://marketech-apac.com/wp-content/uploads/2026/07/Brand-Refresh-Panhead-x-Weave.webp)