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Category: Featured

Jenny Cheah appointed as Sephora’s managing director for SEA, Oceania, South Korea
Jenny Cheah appointed as Sephora’s managing director for SEA, Oceania, South Korea
Posted on April 14, 2023
by Teddy Cambosa
In her new role, she will be reporting directly to Alia Gogi, president of Sephora Asia.
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Lacoste unveils new collection resembling fan-favourite Netflix shows
Lacoste unveils new collection resembling fan-favourite Netflix shows
Posted on April 14, 2023
by Teddy Cambosa
The collaboration features a clothing collection with the Lacoste crocodile dawning the costumes from fan-favourite Netflix shows.
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HypeAuditor Featured Image
New study reveals minority of Aussie influencers are not proactive in making partnerships with brands
Posted on April 14, 2023
by Teddy Cambosa
For this study, HypeAuditor surveyed over 500 content creators on Instagram and TikTok with over 1,000 followers.
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APAC cloud communications provider Toku acquires SEA operations of CX consulting firm Activeo
APAC cloud communications provider Toku acquires SEA operations of CX consulting firm Activeo
Posted on April 14, 2023
by MARKETECH APAC
For the past 12 months, Activeo Singapore has been working with Toku as an independent partner to deliver successful CX transformation projects to many customers in Singapore.
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Here’s what Singaporean travellers think of the ‘Hello Hong Kong’ travel campaign
Here’s what Singaporean travellers think of the ‘Hello Hong Kong’ travel campaign
Posted on April 14, 2023
by Teddy Cambosa
According to the data of YouGov, consideration of Hong Kong as a travel destination rose by 2.4 percentage points ten days after the campaign’s announcement – from 12.6% on February 2 to 10.2% by February 10 – before declining until late February.
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BillEase partners with ChatGenie to provide BNPL solution for MSMEs
BillEase partners with ChatGenie to provide BNPL solution for MSMEs
Posted on April 14, 2023
by Teddy Cambosa
BillEase and ChatGenie's partnership is expected to bring a new level of convenience to both consumers and merchants.
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Mango Aotearoa announces four new hires across PR team
Mango Aotearoa announces four new hires across PR team
Posted on April 14, 2023
by Teddy Cambosa
The new hires are Jo Martin as public relations account director, and account managers Braxton Dinnan, Ellen Pye and Clea Kanning.
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Heineken x Le Pub ad featured img
What does ghosting your friends actually look like? Heineken’s latest ‘spooky’ ad shows us what
Posted on April 14, 2023
by Teddy Cambosa
‘The Ghosted Bar’ partially attributed to findings by a YouGov which revealed that almost half of employees in Singapore and Malaysia are guilty of ‘ghosting’ their friends.
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Flipkart’s new ad invites viewers to move on from old TVs into new ones
Flipkart’s new ad invites viewers to move on from old TVs into new ones
Posted on April 14, 2023
by Teddy Cambosa
With Shikhar Dhawan as the protagonist, the campaign aims to reach out to consumers who are considering upgrading their TV sets, as well as those gearing up to enjoy the cricketing season.
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SCMP elevates ‘luxury’ in flagship publication Style rebranding
SCMP elevates ‘luxury’ in flagship publication Style rebranding
Posted on April 14, 2023
by Teddy Cambosa
The revamped Style by SCMP weaves responsible luxury, entrepreneurship, innovation, women leadership, wellness, and philanthropy topics into its coverage.
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