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Category: Featured

lux-x-wunderman-thompson
Lux brings in ‘smell expert’ in new campaign to put relaunched ‘Lux Magical Spell’ to the test
Posted on June 29, 2021
by Kathleen Murata
Body wash brand Lux has tapped Wunderman Thompson to launch a new campaign with smell expert Laurine Sautour.
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AdColony-Social-Ads-Online-Advertising-Gaming
AdColony launches new ad product catered to gaming campaign
Posted on June 29, 2021
by Teddy Cambosa
'Social Ads' by AdColony aims to integrate seemingly traditional ads online to an in-game advertising setup.
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vpon x miaozhen systems
Big data Vpon partners with Miaozhen Systems to boost data-driven targeting across APAC
Posted on June 29, 2021
by Kathleen Murata
The latest partnership will foster various overseas business opportunities for both Vpon and Miaozhen Systems.
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Sitecore-Saurabh-Pandit-VP-Asia
Sitecore appoints new VP for Asia in quest of CX, digital transformation expansion
Posted on June 29, 2021
by Teddy Cambosa
Pandit, an IT and cloud executive, has been appointed by Sitecore to be its VP in Asia, expanding its CX and digital transformation services in the region.
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Crocs China x MediaMonks
Crocs China rolls out interactive campaign to promote new ‘Crocs for Yang Mi’ collection
Posted on June 29, 2021
by Kathleen Murata
Crocs China has tapped MediaMonks to launch an interactive campaign to support its new ‘Crocs for Yang Mi’ collection.
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YCP-Solidiance-Philippines-Esports-Industry-Report
New report shows PH esports still grasping for mainstream success amid rising popularity
Posted on June 29, 2021
by Teddy Cambosa
New report from YCP Solidiance explains that the esports scene in the Philippines needs more than just hype, but rather organic reach and accessibility.
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REPRISE-BERLOCHER
Reprise unveils inaugural president for APAC region
Posted on June 29, 2021
by Kathleen Murata
Pippa Berlocher has been appointed as the new regional president of Mediabrands’ digitally-led full-service performance agency Reprise.
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IFC-SEABANK
World Bank’s IFC partners with Vietnam's SeABank to expand lending for SMEs
Posted on June 29, 2021
by Kathleen Murata
IFC and SeABank have partnered up to increase lending to SMEs in Vietnam, and to promote climate finance.
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Globe Business launches fresh SME programs including P50k grant to boost digitization
Globe Business launches fresh SME programs including ₱50k grant to boost digitization
Posted on June 28, 2021
by MARKETECH APAC
For one of the programs, Globe will be choosing digital-minded businesses for a ₱50k grant to further empower digital initiatives.
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News Corp Australia campaign
News Corp Australia honors the power of visual storytelling in new campaign
Posted on June 28, 2021
by Kathleen Murata
New Corp Australia's new campaign called 'A Whole News Way To Grow' is aimed at clients using the power of visual storytelling.
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