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Category: Featured

kumuXWattpad
Wattpad takes a new digital format as it partners with PH’s live streaming platform kumu
Posted on July 14, 2021
by MARKETECH APAC
Through kumu, Wattpad looks to diversify its stories into formats such as live streaming, audio streaming, and social commerce.
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impact funding sea expansion
Impact, the partnership management platform for brands and publishers, bags US$150m funding to drive global growth
Posted on July 14, 2021
by Kathleen Murata
The newly secured funding will help Impact boost its investment in partnership automation innovation and global expansion.
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Xaxis-General-Manager-Japan-Leanne-Bowles
Xaxis appoints new GM for Japan
Posted on July 14, 2021
by Teddy Cambosa
Leanne Bowles is appointed as the general manager for Xaxis in Japan.
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Shemaroo TV appoints Infectious Advertising as creative partner
Shemaroo TV appoints Infectious Advertising as creative partner
Posted on July 13, 2021
by MARKETECH APAC
Shemaroo TV is a free-to-air television channel in India launched in 2020.
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Denstu-APAC-Ad-Spend-Growth-Report
APAC ad investment projected to grow significantly to 6.3% by 2022
Posted on July 13, 2021
by Teddy Cambosa
The latest report from dentsu unveils the strength of at spend scene in APAC despite pandemic woes, and is forecasted to improve next years.
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HAVAS CREATIVE GROUP OLLY TAYLOR
Havas Creative Group AU elevates Olly Taylor to inaugural chief strategy officer
Posted on July 13, 2021
by Kathleen Murata
Olly Taylor has been promoted to chief strategy officer at marketing communications firm Havas Creative Group Australia.
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GetIT_Japan_APAC
B2B tech marketing agency GetIT expands int’l presence with new Tokyo office
Posted on July 13, 2021
by MARKETECH APAC
GetIT is a B2B marketing consulting and solutions firm dedicated to brands in the technology, IT, and telecom industries.
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CATHAY SC MASTERCARD
Song Joong-Ki the face to launch new range of credit cards by Standard Chartered, Mastercard, Cathay
Posted on July 13, 2021
by Kathleen Murata
Actor Song Joong-ki stars in a new ad, in line with the launch of a new card series by Standard Chartered, Cathay, and Mastercard.
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Qualtrics-Financial-Services-APAC-Report (1)
One in four of APAC consumers on the hunt for new finserv providers
Posted on July 13, 2021
by Teddy Cambosa
New data from Qualtrics reveals the greater changes seen within the APAC finance scene and their interaction with their users.
Read More
YouTube Shorts Singapore
YouTube Shorts now available in Singapore
Posted on July 13, 2021
by MARKETECH APAC
YouTube has now integrated a dedicated short-form video experience into its platform.
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