Category: Featured
The jury is comprised of seasoned professionals who will evaluate entries across various categories, bringing their expertise to recognise outstanding achievements in the advertising field.
While it is imperative for leaders to be followed by titles, what grounds HEPMIL Philippines’ chief executive officer, Erwin Razon’s leadership is the belief that teams don’t follow titles. Rather, they follow clarity, consistency, and intention. These key traits solidify common ground on how to lead...
According to Tai, the decision to review and refresh Astro’s agency roster was driven by the company’s ambition to stay ahead of the curve in a category that’s constantly shifting.
For Azril Arif, leading Mechanikos in a data-driven era has always been about bridging analytical precision with imaginative storytelling. In MARKETECH APAC’s latest Agency Leadership Decoded series, Azril, director of marketing & analytics at Mechanikos, shares how he guides a fast-growing organisation...
Malaysia’s property market is experiencing continuous growth. The same can be said for its buyers and sellers. In this evolving industry, reaching the next generation of home or property owners has become a necessity rather than a luxury. Having known this, Land and General Berhad, a property development...
In his new role, Lubar will report directly to Bauer, who will transition to the role of executive founder. To support its expansion, Fundamentalco has brought on Quilvest Capital Partners as a strategic capital partner.
Philippines – MARKETECH APAC has officially announced the finalists for the NEXT Awards Asia-Pacific 2025, bringing together standout work and innovation across brands, agencies, teams, and martech companies in the region. Now in its latest edition, the NEXT Awards continues its mission of spotlighting...
In Indonesia’s retail scene, few campaigns have managed to sustain momentum for over half a year without losing relevance. MR.D.I.Y. Indonesia’s recent six-month initiative achieved exactly that, anchoring its message on three words that have become synonymous with the brand: Hemat, Lengkap, and Dekat....
Southeast Asia’s e-commerce landscape is in the middle of a sweeping transformation. The rapid rise of digital retail and the growing sophistication of data-driven tools have pushed brands to rethink how they approach performance, growth, and omnichannel engagement. From automation and retail media to...
Held on October 22 at Sheraton Petaling Jaya, the awards recognised the innovators and trailblazers shaping the future of marketing across Malaysia, and helping shape what’s next for marketing innovation across Asia-Pacific.
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