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Category: East Asia

DBS-and-GS1-Hong-Kong
DBS Hong Kong, GS1 HK adopt HKMA’s CDI initiative to power digital ‘one click’ trade financing for SMEs
Posted on October 27, 2022
by Kathleen Murata
The move is part of DBS Hong Kong’s commitment to providing enterprises with tailored, efficient financing services.
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Net buying cost inflation of leading advertisers in China to be under 3% in 2023: report
Net buying cost inflation of leading advertisers in China to be under 3% in 2023: report
Posted on October 27, 2022
by Teddy Cambosa
According to the Ebiquity data, traditional net media inflation will range from 0% to 2.5% while print media buying cost will witness a 4.2% decrease.
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KFC encourages overthinking Hong Kongers to think less, indulge more in new campaign
KFC encourages overthinking Hong Kongers to think less, indulge more in new campaign
Posted on October 21, 2022
by Teddy Cambosa
The helmet design, and the mind-detecting enclosure, are based on KFC’s iconic bucket. People are invited to sit inside the bucket-inspired structure and wear the helmet on their head.
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Shih-Yen Lee is BBDO Taiwan’s new chief creative officer
Shih-Yen Lee is BBDO Taiwan’s new chief creative officer
Posted on October 20, 2022
by Teddy Cambosa
Prior to joining BBDO Taiwan, Lee has held top creative positions at leading ad firms in both China and Taiwan.
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HSBC-DuoVerse
HSBC launches new duo real-world and metaverse music show experience ‘DuoVerse’
Posted on October 10, 2022
by Kathleen Murata
The new 'DuoVerse' by HSBC aims to take audience interaction to the next level, featuring two local artists Tyson Yoshi and Serrini.
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Manulife appoints Patrick Graham as CEO for Hong Kong, Macau
Manulife appoints Patrick Graham as CEO for Hong Kong, Macau
Posted on October 3, 2022
by Teddy Cambosa
In his new role, Patrick Graham will become a member of Manulife’s Asia Division Executive Committee and Global Leadership Team.
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PHD Hong Kong appoints Antony Yiu as new CEO
PHD Hong Kong appoints Antony Yiu as new CEO
Posted on September 29, 2022
by Teddy Cambosa
Antony Yiu will lead PHD's vision, development, operations and talent growth in his new role.
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EssenceMediacom names Benjamin Wei as new CEO in China
EssenceMediacom names Benjamin Wei as new CEO in China
Posted on September 29, 2022
by Teddy Cambosa
Tha appointment of Benjamin Wei at EssenceMediacom in China is effective by October this year.
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AnyMind Group opens up new office in Shenzhen
AnyMind Group opens up new office in Shenzhen
Posted on September 23, 2022
by Teddy Cambosa
AnyMind Group’s Shenzhen office will also provide additional means for the company to hire engineering and product development talent from Mainland China.
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DoubleVerify, Havas Media HK team up to establish pre-bid programmatic solutions
DoubleVerify, Havas Media HK team up to establish pre-bid programmatic solutions 
Posted on September 22, 2022
by Teddy Cambosa
The platform will empower the teams in Havas Media Group to leverage DoubleVerify’s actionable insights to effectively achieve their digital campaign objectives. 
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