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Digital Turbine appoints James Rogers as vice president of brands, agencies for APAC
Digital Turbine appoints James Rogers as vice president of brands, agencies for APAC
Posted on April 13, 2023
by Teddy Cambosa
In his new role, he will be leading the brand business in the region.
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Klook x Mandai Wildlife Featured Img
Mandai Wildlife Group to co-develop regional marketing campaigns with Klook in new tie-up
Posted on April 13, 2023
by Teddy Cambosa
The said partnership will also help in making Mandai Wildlife Reserve as a top-of-mind destination in Singapore.
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Raymond Chin Featured Image
VMLY&R welcomes Raymond Chin as chief creative officer for Asia
Posted on April 12, 2023
by Teddy Cambosa
His appointment is also a part of agency’s strategy to attract the best industry talent and fulfill its mission of building connected brands.
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Parent firm of Forever 21, Reebok hands customer data business to Amperity
Parent firm of Forever 21, Reebok hands customer data strategy to Amperity
Posted on April 12, 2023
by MARKETECH APAC
Authentic Brands Group is looking to create unified customer profiles across its portfolio of more than 40 world-renowned brands.
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SnapLogic delivers automated data-driven insights through Google Cloud Platform Marketplace
SnapLogic delivers automated data-driven insights through Google Cloud Platform Marketplace
Posted on April 11, 2023
by MARKETECH APAC
Through its availability, SnapLogic provides both line-of-business and IT teams with the ability to accelerate and automate the process of moving data in and out of Google Cloud.
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Paul Nagy VMLY&R Featured
VMLY&R promotes Paul Nagy as chief creative officer for APAC
Posted on April 5, 2023
by Teddy Cambosa
Paul Nagy previously served as the chief creative officer for VMLY&R in Australia and New Zealand.
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Ex- Manulife Laura Vallis to now lead global communications at JLL
Ex-Manulife Laura Vallis to now lead global communications at JLL
Posted on March 31, 2023
by MARKETECH APAC
The seasoned comms leader jumps into the firm at a time of its renewed messaging to the tune of ‘See a Brighter Way'.
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What’s NEXT 2023 Interview: How Carousell Media Group drives continuous evolution in the retail media space
What’s NEXT 2023 Interview: How Carousell Media Group drives continuous evolution in the retail media space
Posted on March 31, 2023
by Teddy Cambosa
In the conversation, Carousell Media Group's JJ Eastwood provided his insights on how retail media has evolved, what’s next in advertising, and the group’s role in it. 
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What’s NEXT 2023: Engaging core customers amidst privacy challenges through personalised marketing mastery
What’s NEXT 2023: Engaging core customers amidst privacy challenges through personalised marketing mastery
Posted on March 31, 2023
by MARKETECH APAC
Our latest 'What's NEXT 2023' thought leadership article sees Virtus Asia's Jan Harling explaining how developing personalised marketing strategies at scale that cater to individual preferences and needs is important.
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Around 73% of APJ consumers warn they will drop brands with poor digital personalised experiences
Around 73% of APJ consumers warn they will drop brands with poor digital personalised experiences
Posted on March 31, 2023
by Teddy Cambosa
The data notes that consumer frustration with inconsistent digital experiences is growing, as 53% of consumers in the region report being frustrated with their interactions over the past year, up from 51% the year before.
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