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Optimizely appoints  Rupali Jain as new chief product officer
Optimizely appoints Rupali Jain as new chief product officer
Posted on May 2, 2023
by MARKETECH APAC
Jain will lend her deep technical expertise to further empower fast and confident innovation in marketing. 
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VICE World News axes entire APAC newsroom team as part of global layoffs
VICE World News axes entire APAC newsroom team as part of global layoffs
Posted on April 28, 2023
by Teddy Cambosa
VICE World News looks to sell itself, and recently hired an interim finance chief to commence the media buy-out.
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Access Brand Co.’s live commerce sales platform launch to have initial APAC focus
Access Brand Co.’s live commerce sales platform launch to have initial APAC focus
Posted on April 28, 2023
by Teddy Cambosa
The platform is designed to raise brand awareness and drive sales of the company’s portfolio of premium health and wellness products.
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Martech Xtend unveils AI-first engine for retargeting consumers
Martech Xtend unveils AI-first engine for retargeting consumers
Posted on April 27, 2023
by MARKETECH APAC
Built on a large-scale AI model, Xtend provides an algorithm that predicts based on typical user profiles instead of usual marketing funnels.
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foodpanda appoints Luc Andreani as new chief operating officer
foodpanda appoints Luc Andreani as new chief operating officer
Posted on April 26, 2023
by Teddy Cambosa
Andreani has been with foodpanda for over six years, starting off as the managing director for Singapore before moving to the role of managing director for Japan.
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Marcus Pousette joins Magnite as senior director for business development in Asia
Marcus Pousette joins Magnite as senior director for business development in Asia
Posted on April 25, 2023
by Teddy Cambosa
In all, Marcus Pousette brings with him to Magnite more than 10 years of experience in the digital advertising space.
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This one campaign for Earth Week replaces ‘Wrapped’ gifts with intentional ‘Rap’ songs 
This one campaign for Earth Week replaces ‘Wrapped’ gifts with intentional ‘Rap’ songs 
Posted on April 25, 2023
by MARKETECH APAC
Audio brand JBL hits two birds with the campaign — it helps reduce waste, at the same time, reminds consumers it's the go-to tech for 'sick beats'.
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Logistics company Toll launches new brand positioning ‘Curiosity in Motion’ via VCCP Singapore
Logistics company Toll launches new brand positioning ‘Curiosity in Motion’ via VCCP Singapore
Posted on April 24, 2023
by Teddy Cambosa
Toll Group's refreshed brand direction was done with VCCP Singapore in line with the company’s new focus on the Asia Pacific region.
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Carousell aims to increase trust toward pre-loved items via new feature for luxury goods
Carousell aims to increase trust toward pre-loved items via new feature for luxury goods 
Posted on April 24, 2023
by Teddy Cambosa
In the launch event for said feature, Gijs Verheijke, head of luxury at Carousell said that ‘Certified Luxury’ aims at making luxury items accessible to everyone.
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WPP officially consolidates firms Superunion and Design Bridge as ‘Design Bridge and Partners’
WPP officially consolidates firms Superunion and Design Bridge as ‘Design Bridge and Partners’
Posted on April 24, 2023
by MARKETECH APAC
The planned merger was first announced in 2022.
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