Category: APAC
Her responsibilities as the head of public relations for APAC include directing a team of experienced public relations specialists stationed throughout the region.
The partnership will concentrate on four core areas including, amongst others, integrated marketing solution development.
SQREEM’s AI-powered analytics platform provides advertisers with unparalleled insights into consumer behaviour, allowing them to create highly targeted advertising campaigns that deliver better ROI and improved customer engagement.
With social media, brand.com, and messaging apps now able to work in concert for brands to meet where consumers are, the opportunity brought by this always-on visibility also inevitably births challenges to marketers.
The four management transitions are a clear indication of the inseparable connection between business development and people development in BMW's Asia operations.
Titled ‘Programmable Email: Connecting the CX Dots in 2023’, the webinar will feature a panel discussion of SEA marketing leaders sharing their insights and tips for marketers in executing click-worthy programmable email marketing strategies.
Veal's expertise in crafting immersive campaigns aligns with the agency's commitment to pushing boundaries and redefining experiential advertising.
Publicis Media won Adobe’s international media account across EMEA, APAC and Japan in March 2023 following an extensive review.
In her new role, Rai will drive the strategy and execution of how Wavemaker positively provokes growth for their clients and people around the region.
The enhancements to PubMatic’s CTV platform for publishers come on the heels of the company’s recent launch of Activate, the new end-to-end supply path optimization solution.
