Asia Pacific – Lee Jeans has introduced the “The Best Stories Happen in Jeans campaign”, its latest Asia Pacific campaign that celebrates spontaneity, freedom, and
In today’s fast-moving digital canvas, marketers work like artists staring at a blank page—full of possibility, but also pressure. Should every bold stroke follow the
Kuala Lumpur, Malaysia – Malaysia Airlines has unveiled MAYA, Asia Pacific’s first AI-powered digital cabin crew. At the Malaysian Association of Tour and Travel Agents
United States – Chipotle Mexican Grill has signed a joint venture with South Korea’s SPC Group to open restaurants in Asia for the first time,
Ho Chi Minh, Vietnam – JCB International Co., Ltd., the global subsidiary of Japan’s only international payment brand, has introduced its new brand message in
Singapore – The future Audi F1 Team has signed a multi-year partnership with adidas, making the German sportswear giant its official apparel partner as it
Singapore – Australian-founded marketing intelligence company Mortar AI has expanded into Asia with the opening of its first international office in Singapore, which will serve
Singapore – Global trend forecaster WGSN has expanded access to its AI-powered fashion buying platform to buyers in Asia’s key markets, including India, China, Japan,
United States – Ford Motor Company has introduced Ready Set Ford™, its first new global campaign in more than 15 years, signalling a bold new
Singapore – The Central Provident Fund (CPF) Board and MoneySense, in partnership with McCann Worldgroup Singapore, have launched a new national initiative titled “Make Every Day
