Sydney, Australia – Toyota Australia has unveiled a new campaign for its latest RAV4, leaning into outdoor lifestyles as competition intensifies in Australia’s crowded SUV
Sydney, Australia – We Are Mobilise has launched a street-level campaign across Australia to mark Youth Homelessness Matters Day, using a familiar symbol of childhood
Melbourne, Australia – Esky is moving to a social-first marketing model, launching a creator-led campaign built for TikTok as legacy brands in Australia chase relevance
Sydney, Australia – AKQA has appointed Kyle Duckitt as Executive Strategy Director for Australia, bolstering its leadership bench as agencies recalibrate around data, technology, and
Singapore – COCO PR & Communications Agency has been appointed strategic communications partner for Devialet in Singapore, following a competitive pitch as the luxury audio
Bangkok, Thailand – The Mall Group has launched a new retail and cultural showcase in Songwat, seeking to tap into Songkran-driven tourism and rising interest
Singapore – Vaseline is putting content creators on the product label, launching a new line that turns viral social media hacks into commercial offerings as
Singapore – Vistar Media is strengthening its Singapore team with three new appointments, as programmatic digital out-of-home (DOOH) gathers pace across Southeast Asia. The firm,
Bangkok, Thailand – Meta has launched its first dedicated Instagram campaign in Thailand, a market where short-form video is fast becoming the default social currency.
Kuala Lumpur, Malaysia – A packet of M&M’S now comes with more than sugar and chocolate as Mars has launched a cross-market campaign with Marvel
