Platforms
PH crypto exchange PDAX unveils new tagline, ‘Choose PDAX!’
The new communications is in line with the recent palette refresh of its PDAX web app.
October 13, 2022
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MARKETECH APAC
Marketing
Merkle B2B appoints Min Zie Liyu as executive creative director for APAC
Based in Singapore, Min Zie will oversee Merkle B2B’s creative work with key clients in the region.
October 13, 2022
SME
GrabFood PH’s mini series aims to authenticate hype around indie restos
For each episode, host and social media personality Sassa Gurl will be roping in a celebrity guest to give their honest foodie verdict.
October 12, 2022
Marketing
TCL Electronics kickstarts new phase of global campaign for women empowerment, ‘TCLForHer’
‘TCLForHer’ is a self-sustaining ecosystem where women inspire women to redefine ‘greatness’.
October 12, 2022
Marketing
Amplify Australia announces two senior appointments
Jackson Holst has joined the agency as creative director while Ian Davidson has come on board as business director.
October 11, 2022
Marketing
Ogilvy Consulting in Asia looks to dual ‘presidency’ as incumbent CEO retires
The new presidents for brand and business transformation will be co-leading Ogilvy Consulting in Asia.
October 11, 2022
Marketing
Digestive aid Lupizyme Plus pokes fun on latest ad with story on a certain ‘Gut Whisperer’
The ‘Gut Whisperer’ is able to listen to people’s gut problems – and direct them to a relief–The Lupizyme Plus.
October 10, 2022
Marketing
WPP acquires remaining stake in MediaCom in India
MediaCom in India is treated as a JV between WPP and independent communications group, Madison World.
October 10, 2022
Marketing
Superunion leads branding of StanChart and FairPrice’s new digital bank, Trust Bank
Superunion was tasked with creating a new inclusive brand, visual identity, and brand experience.
October 6, 2022
Platforms
Intrepid Group Asia appoints Pierre Faucher as CEO for Philippines
Faucher’s expertise includes strategy consulting and venture building, with a track record at firms like McKinsey & Company in Hong Kong and BlueFox International across SEA.
October 6, 2022