Marketing
ShopBack Philippines’ Timothy Tuason elevated to commercial director role
Prior to the new role, Tuason headed ShopBack’s merchant business for a little over four years.
May 11, 2023
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MARKETECH APAC
Main Feature
MARKETECH APAC convenes industry leaders in webinar to unravel conversational marketing best practices
To kick off MessageBird and MARKETECH APAC’s webinar series, Connecting the CX Dots in 2023, the said first leg of the industry event put the spotlight on conversational marketing.
May 9, 2023
Marketing
Dentsu’s creative division in APAC names Dan Paris as chief growth and product officer
In this new leadership role, Paris will focus on driving growth with regional clients and bringing new ‘Modern Creative’ products to market across APAC.
May 8, 2023
Platforms
Outbrain unveils new senior leadership roster
Recommendation platform for the open web, Outbrain, has announced key promotions with the goal to scale its global operations.
May 8, 2023
Technology
Xiaomi’s ad platform taps AVOW as core agency in India
The partnership will enable app developers and brands looking to use mobile OEM advertising to achieve incremental growth by making inroads into Xiaomi’s massive loyal user base through AVOW in the world’s most populous country.
May 5, 2023
Technology
Marketers, is perfectionism holding you back? Set yourself free with first-party data
At the recent MARKETECH APAC’s What’s NEXT 2023: Marketing in Asia Pacific conference, industry leaders from Amperity and Arktic Fox addressed the challenges marketers are facing in today’s digital landscape.
May 5, 2023
Marketing
Adtech business The Spec Sheet launches in New Zealand
Following its successful Australian launch in late 2021, and off the back of a period of rapid growth, ad-spec business ‘The Spec Sheet’ has expanded into New Zealand.
May 4, 2023
Technology
Adtech firm Blis continues to expand operations in India, appoints new leadership
Blis, the integrated planning and buying platform for advertising, is further expanding its operations in India with two new strategic roles.
May 4, 2023
Marketing
Publicis Groupe shows commitment to conservation, adopts a lion from Singapore Zoo
The communications firm has recently announced the symbolic adoption of Simba, a two-and-a-half-year-old African Lion, at the Singapore Zoo.
May 3, 2023
Technology
Adtech iion enhances self-serve gaming ad platform immersiion, appoints new CCO
The platform has been purpose-built for gaming, which enables advertisers and marketers to target inventory down to the ad-unit level.
May 3, 2023