Marketing
ZALORA PH launches fashion and lifestyle credit card
The credit card was launched to leverage the fortifying resolve of consumers towards online shopping.
October 29, 2021
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MARKETECH APAC
Marketing
31-year old ING Philippines celebrates birthday with limited-edition Krispy Kreme donut
The bank’s Filipino arm shared why the focus on sweet treats for the commemoration of its 31st anniversary.
October 28, 2021
Marketing
Wavemaker welcomes Dru Nho as national head of digital
Nho most recently helmed the digital team of WoolworthsGroup@DAN at Dentsu Aegis Network.
October 28, 2021
Marketing
We Are Social names new head of strategy, editorial director
Executives from Tribal DDB and Are Media have been tapped to lead the agency’s strategy and editorial team.
October 28, 2021
Main Feature
MARKETECH APAC launches webinar to uncover future-proof marketing strategies for marketers in the Philippines
This December 2, MARKETECH APAC will be gathering marketing leaders of Philippines’ top brands to discuss the future of digital marketing.
October 28, 2021
Technology
Digital agency ADK Connect launches new one-stop platform for digital media
Powered by Bench Connect, the platform enables advertisers to scale their campaigns across multiple platforms while gaining transparency of all digital media channels.
October 27, 2021
Marketing
NZ’s breast cancer foundation turns to Te Ao Māori to empower women in getting a mammogram
In partnership with creative agency Colenso BBDO, the foundation roped in youth poets of the indigenous Māori to send a message of honoring one’s own body.
October 27, 2021
Marketing
Kids’ entertainment giant Spin Master partners with media agency Nunn Media
It will be a multi-year engagement to handle the entertainment firm’s portfolio of brands in Australia including Bakugan, PAW Patrol, and Hatchimals.
October 27, 2021
Main Feature
APAC roundtable gathers region’s marketing leaders, discuss current state of consumer acquisition & retention amid pandemic
Last September 21, MARKETECH APAC gathered marketing leaders from all over the region to talk about how the changes in the pandemic affected brands’ consumer acquisition & retention strategies.
October 22, 2021
Platforms
AU’s housing body partners with DX agency Switch to refresh digital portal
The Housing Industry Association aimed to provide a connected digital experience to its member businesses across the country.
October 21, 2021