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Marketing

SHISEIDO brings ULTIMUNE x LISA immersive activation to Hong Kong

Hong Kong – SHISEIDO Hong Kong has kicked off an interactive pop-up for its 2026 ULTIMUNE re-promotion campaign, teaming up with BLACKPINK’s LISA to give

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March 23, 2026
Marketing

OM Vietnam appointed media agency of record for Nord Anglia Education in Asia

Vietnam – Omnicom Media (OM) has been named media agency of record for Nord Anglia Education in Asia, supporting the education group’s shift to a

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March 23, 2026
Marketing

Kao’s Bioré expands into South Korea, marks step in global growth strategy

South Korea – Kao Corporation’s skincare brand Bioré is stepping up its global expansion with a debut in South Korea and the launch of a

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March 19, 2026
Marketing

Premium Chinese content, local partnerships power iQIYI’s growth in Indonesia

Indonesia – Rising demand for Asian entertainment in Indonesia is driving steady viewership and stronger user loyalty for streaming platform iQIYI International, with Chinese dramas

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March 19, 2026
Technology

Hong Kong sees first fully automated smart catering system via InvestHK-FEHD collaboration

Hong Kong – Invest Hong Kong (InvestHK) has partnered with the Food and Environmental Hygiene Department (FEHD) to help China Resources Enterprise Property Investment Company

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March 18, 2026
Marketing

Krating Daeng Indonesia re-energises Ramadan in new campaign with Yell and Bailey Capel

Indonesia – Krating Daeng Indonesia has launched a new campaign aiming to redefine the energy of Iftar, combining a re-energised cultural classic song with a

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March 18, 2026
Marketing

Wing Tai Properties centres balance and wellbeing in CLOUDVIEW launch push

Hong Kong – Hong Kong-based Wing Tai Properties is positioning its new residential development, CLOUDVIEW, as an emotional sanctuary for urbanites seeking to be connected

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March 17, 2026
Marketing

Starbucks Fansipan opens doors to travellers seeking coffee in the clouds

Vietnam – Starbucks Vietnam has opened Starbucks Fansipan, the highest Starbucks coffeehouse in Asia, perched atop Fansipan Mountain to offer visitors a unique blend of

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March 17, 2026
Marketing

‘What’s NEXT in Marketing: Hong Kong 2026’ second edition unveils trend-focused sessions and expert speaker lineup

Hong Kong – As global innovation reshapes how brands connect with customers, marketing leaders face intensifying pressure to blend cutting-edge technology with human-centric strategy. From

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March 17, 2026
Marketing

HSBC revives classic 1980s passbook commercial, linking nostalgia to modern mobile banking

Hong Kong – Reviving its classic 1980s passbook advertisement, HSBC has rolled out a nostalgic TV commercial guiding customers toward an integrated account via the

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March 16, 2026
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