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Singapore – Hyundai Motor Asia Pacific has launched a new regional campaign ahead of the Hyundai Cup 2026, using football to highlight shared identity and connection across Southeast Asia. The latest instalment of “Hyundai, Driving ASEAN as One” serves as the centrepiece of Hyundai’s...

Singapore – CHAGEE has launched a new limited-edition Apple English Breakfast Tea and accompanying merchandise collection as part of its year-long partnership with Tate, with a limited-edition tea and merchandise collection inspired by artworks from Tate’s collection. Available from 3 July, the...

India — Flipkart is bringing internet culture into its latest marketing campaign by turning viral buffalo Don into the face of its annual GOAT Sale, using humour and a real-life internet sensation to build excitement around its biggest shopping event. Created by Talented, the campaign introduces Don,...

China – Apple China has launched the fourth installment of its ongoing iPhone privacy campaign, continuing its collaboration with Crosstalk comedian Yue Yunpeng to highlight how users can manage app permissions and control access to their personal information. Created by TBWA\Media Arts Lab Shanghai...

Singapore – Singapore-based social enterprise Collective Perspectives has appointed creative agency 8traordinary to develop and launch CO3, a new platform designed to connect persons with disabilities with inclusive creative gig opportunities in Singapore. Under a two-year collaboration, 8traordinary...

China – China continues to dominate the global real estate brand landscape, accounting for five of the world’s 10 most valuable real estate brands despite a 29% drop in the combined value of its property brands, according to the latest report from Brand Finance. The Brand Finance Real Estate 25...

Australia — Telstra has launched ‘Free For All,’ a new brand campaign designed to remind Australians that standard local and national calls from its public payphones are free, while reinforcing the ongoing role payphones play in keeping communities connected. Created by Bear Meets Eagle On Fire with...

Piecing the marketing  signals together In this feature, leading experts across sports, marketing and event technology reveal what it takes for sporting, media and entertainment organisations to win captive audiences before, during and after a major event with the latest in data tech innovation....

Thailand – Honda Automobile Thailand has launched ‘QUAKE ’EM UP’, a new campaign for the Honda City developed in partnership with creative agency Hakuhodo Bangkok, as the automaker looks to strengthen the model’s appeal among younger consumers. Starring MILLI, the Thai rapper and singer,...

Manila, Philippines – Samsung Electronics Philippines has introduced Samsung for Education, a new programme that combines education-ready devices, teacher development, and school recognition to support the country’s growing push toward digital learning. The initiative comes as the Philippines continues...