Tag: Women's Month 2023

Singapore – Empowered Women 2023: Marketing Conference & Awards, MARKETECH APAC’s latest initiative to recognise women’s leadership and empowerment in the marketing and advertising industry, has officially unveiled the official jury panel of its upcoming awards ceremony. The judging panel represents a wide variety of seasoned and leading women leaders in the Asia-Pacific region.

The panel will be led by head of juries Eileen Ooi Wei Ling, chief executive officer at Omnicom Media Group; and Michelle Eve A. De Guzman, marketing director at Cebu Pacific Air.

Wei Ling said, “I think this is a great way in recognizing women in driving change, leadership and building next generation leaders. Women need to support women more, and bringing awareness and recognition of women who’s done just that and also for others is a great way to encourage more women to do so, and to break barriers of women juggling work and life.”

She added, “I would like to see individuals demonstrating agility in leadership in achieving change, empathy in raising next generation leaders, and creativity in problem solving.”

Other members of the jury include Allenie Caccam, regional commerce head at AirAsia; Melissa Sandhu, head of sales and marketing at Prince Court Medical Centre; Tanushri Rastogi, marketing lead for Popeyes APAC at Restaurant Brands International; and Joanna Teoh, branding director at Una Brands.

There are 5 categories women leaders in the industry can participate in based on the nature of their company.

  1. Empowered Women in Marketing is the category for women leaders from brands.
  2. Empowered Women in Agency is for women leaders from the agency side.
  3. Empowered Women in Tech is for women leaders from tech companies.
  4. Empowered Women in Platforms is the category for women leaders from media, e-commerce, and e-sports brands.
  5. Empowered Women in SMEs is for women entrepreneurs and leaders who own or lead a company with employees below 250.

The nominees for the awards will be judged based on 2 main criteria – (1) the leadership they have shown to their respective companies and agencies; and (2) the contributions they have made to the company during their leadership tenure. 

There would be at least 20 winners for each category. MARKETECH APAC will be writing a dedicated article for each winner to further celebrate their success.

Said event by MARKETECH APAC succeeds last year’s pilot launch, Empowered Women Series 2022. During the said inaugural initiative, it selected 13 women leaders across the Asia Pacific for exclusive conversations in discovering their leadership journey, experiences, and insights into marketing. The content was produced in the form of videos, podcasts, and articles. 

Shaina Teope, regional editor at MARKETECH APAC, said, “We started the initiative with a humble yet notable content series in the form of interviews–it’s now time to bring it further. We’re thrilled to officially announce the co-women leaders in marketing who will be giving justice to the laurels we’ll be conferring in diverse areas of marketing leadership.”

Key dates related to the awards ceremony this 2023 are as follows:

Entry Submission – until March 31, 2023

Judging Period – April 1 – 15, 2023

Virtual Awarding Ceremony – May 31, 2023

The nomination fee is US$249 (early-bird rate), applicable until February 28, 2023. After which, the standard fee of US$349 applies.

Head over to the official event site for the complete details. Interested parties can contact MARKETECH APAC’s team about the nomination process and sponsorship opportunities at [email protected].

The Philippines – MARKETECH APAC, a marketing-centric media company has reformatted last year’s Empowered Women Series into Empowered Women 2023: Marketing Conference & Awards.

Last year, MARKETECH APAC selected 13 women leaders across the Asia Pacific to discover their leadership journey, experiences, and insights into anything about marketing. The content was produced in the form of videos, podcasts, and articles. Some women marketing leaders that graced the inaugural series were Manisha Seewal, CMO of Gumtree Australia; Vasuta Agarwal, SVP & managing director of InMobi APAC; Angeli Beltran, director of interactive commerce ASEAN & global care centre of excellence at Reckitt; Raushida Vasaiwala, general manager for APAC at Celtra; and Eileen Ooi, CEO of Omnicom Media Group Malaysia.

The conference component

This year, MARKETECH APAC introduces a unique platform to recognize women’s empowerment in the industry in a one-day virtual event on May 31, 2023. The virtual event starts with a half-day conference featuring renowned women industry leaders in the Asia Pacific to talk about the trends and insights in marketing

Approximately, 10 top-notched women speakers will be invited to speak. While the conference features women marketing leaders, the event is open to all audiences. 

The awards segment

The second half of the day will be an awards ceremony. There are 5 categories: (1) Empowered Women in Marketing, (2) Empowered Women in Agency, (3) Empowered Women in Tech, (4) Empowered Women in Platforms, and (5) Empowered Women in SME

There would be at least 20 winners for each category. MARKETECH APAC will write a dedicated article for each winner to further celebrate their success.

All nominees will receive a complimentary pass to join the virtual event

Speaking about the launch, Joven Barceñas, founder & CEO of MARKETECH APAC, said, “We have received great feedback and reviews about our last Empowered Women Series. We are greatly encouraged to innovate and to reformat the programme to further highlight the achievements of women in the marketing industry.”

Barceñas added, “The conference component of the event allows us to gather the select women marketing leaders to share their insights and experiences not just to empower women marketers but everyone in the industry.”

“The award winners are selected by an esteemed women panel of judges in the industry. This process offers a genuine result for the winners. Not to mention that we have a head of the jury for each category which further validates the authenticity of the awards.”

Meanwhile, Shaina Teope, regional editor of MARKETECH APAC, also commented, “Diversity in leadership is an ongoing challenge for all industries and this includes the marketing world. Some of the most successful brands and creative outfits are helmed by women and we want to be at the forefront of honouring these amazing leaders. While we introduced a very successful pilot series last year, we wanted to come out with a stronger initiative. We’re proud of ‘Empowered Women 2023’ which now boasts a bigger platform to give female marketing leaders the recognition they deserve.”

Here are the key dates:

Entry Submission – until March 31, 2023

Judging Period – April 1 – 15, 2023

Virtual Awarding Ceremony – May 31, 2023

The nomination fee is US$249 (early-bird rate), applicable until February 28, 2023. After which, the standard fee of US$349 applies.

Head over to the official event site for the complete details. Interested parties can contact MARKETECH APAC’s team about the nomination process and sponsorship opportunities at [email protected].