Tag: vietnam
Drawing inspiration from the brand’s logo of a wave, Huda’s Wave of Fun campaign aims to sweep people up towards the next epic party just as one is winding down, leading youths to exciting and memorable experiences.
Happiness Saigon's most recent campaign alongside Dat Bike have turned the latter’s e-bikes into emergency power generators to help small business owners survive blackouts. A hotline service was established to connect the owners with a nearby Dat Biker and their fully charged e-bike.
This campaign takes place in the context of the recession's more general economic effects, which include several macro-level issues like increased job losses and limitations on everyday spending. Because many Vietnamese people live far from their hometowns during Tet, OMO tries to bring new life and...
This locally conceptualised and produced take on the brand’s narrative in Southeast Asia, the videos celebrate the vibrant possibilities that Tinder offers its users. As Tinder continues to redefine the narrative around dating, Vietnam’s It Starts with a Swipe campaign celebrates modern dating experiences...
The agency is deep in creative and production currently and the work is expected to launch in the second quarter of 2024.
Mondelez Kinh Do and Publicis Groupe Vietnam have joined forces on a new ‘One Day of Togetherness’ campaign that calls for employers to give one full day off for families to celebrate Tet Trung Thu together.
They include Pepper Feraren as its chief strategy officer, elevations of Paolo Garcia as chief creative officer and Julian Brzoska as chief growth officer; and Chandu Rajapreyar as executive creative director.
The expansion, which takes effect within this year, will have Marimekko stores open up in these markets, as well as activating online stores to provide an omnichannel experience for customers.
The newly established office in Vietnam will be managed by country manager Khanh Ngo, whose responsibility is to serve media agencies and direct brand clients by providing targeting, brand appropriateness tactics, and campaign optimization solutions.
The partnership between Publicis Groupe, Vietnam, and L'Oréal Groupe will last three years.
