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Tag: TV

Sony TCL JV 2026
Sony hands majority stake in home entertainment business to TCL in new JV
Posted on January 22, 2026
by Aliza Carmona
Japan – Sony Corporation and TCL Electronics Holdings Limited have signed a memorandum of understanding (MoU) to create a joint venture in which TCL will take over Sony’s home entertainment business. Under the joint venture, TCL will hold a 51% stake, while Sony retains 49%. The company will operate...
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OpenX announces international expansion of CTV offering
OpenX announces international expansion of CTV offering
Posted on June 5, 2024
by Teddy Cambosa
In parallel, OpenX is enhancing TV by OpenX in the US to deliver future-proofed and differentiated data-driven curation to high-quality biddable CTV.
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MARKETECH-PHOTOS
Nexxen partners with VIDAA to enhance advertising solutions in Australia with launch of TV intelligence suite
Posted on April 23, 2024
by Aliza Carmona
Nexxen, a global, unified advertising technology platform with deep expertise in video and connected TV (CTV), in partnership with VIDAA, has announced the launch of ‘TV Viewership Audiences’ across Australia.
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Watching TV Stock Photo
India’s entertainment super-app ZEE5 ramps up hyperlocal video-on-demand offerings with new tie-up
Posted on December 1, 2020
by Teddy Cambosa
Entertainment super-app is leveraging its video on demand (VOD) services by announcing a new partnership with digital media XroadMedia
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ManWatchingTV
Quantium ties up with TV-focused firms to release ad reach solution
Posted on October 22, 2020
by Teddy Cambosa
AI and data science company Quantium partners up with other TV-focused firms to provide advertising solutions in the traditional advertising set.
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ABC
Former ABC head returns to lead inaugural Factual & Culture team
Posted on October 2, 2020
by MARKETECH APAC
Jennifer Collins is a returnee to the company, having joined ABC in 1990 until 2013.
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TCP Group unveils new Red Bull campaign, “Ni Zhen Niu” in China
Posted on August 13, 2020
by MARKETECH APAC
TCP Group introduces new Red Bull drink in China, launches 'Ni Zhen Niu" campaign, with 'Going Beyond," and 'Limitless Potential" as its central message.
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