Tag: Philippines
Financial management app Lista launched its new branding to underscore its strategic shift towards offering personal finance services for users.
The acquisition marks a new milestone for Movate, broadening its footprint and enriching its digital customer experience service portfolio with a strategic client base. It also aligns with its global strategy, with deep investments in disruptive technologies to offer in-class services at scale.
Initiative’s appointment encompasses all media and buying duties for all brands across Monde Nissin and Monde M.Y. San. With resources and expertise from the IPG Mediabrands network, Crave is well-positioned to elevate the partnership.
Around 79% say they use mobile apps to look after their personal finances—the second highest figure in Asia after that of India. The age-group differences are narrower compared with those for mobile health, and more 45-55 year olds use finance apps (68%) than use health apps (58%).
The World Bank’s board of executive directors approved a total of US$600m in funding to support the digitalization reforms in the Philippines through its First Digital Transformation Development Policy Loan (DPL).
Overall, the Philippines is ranked 60th in the overall ranking on digital quality life globally in 2023, dropping by five places from last year.
Manila, Philippines – Milk tea brand CoCo Fresh Tea & Juice has a new campaign up its sleeve–but instead of a typical light and jolly ad, it features a much rather candid and hilarious ad dedicated to those who want to alleviate their stress in the most literal way possible. The solution? Literally...
Google Philippines, in its ongoing commitment to build a ‘Digital Philippines’, has announced the availability of no-cost generative AI skills development courses, the ‘Google for AI Startups Cloud Program’, and three new Google Career Certificates.
During his previous BBDO Guerrero work, he worked on several award-winning campaigns such as the Pepsi ‘Liter of Light’, the Department of Tourism’s ‘It’s More Fun in the Philippines’, and the Pepsi Pinas campaign.
The airline also plans to harness the power of AI through the Salesforce Einstein Chatbot, leveraging its ability to use natural language processing (NLP) to understand and respond to customer inquiries.
