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Tag: Philippines

From new gimmicks to just-for-laughs: These are the wittiest April Fool’s gags from PH brands
From new gimmicks to just-for-laughs: These are the wittiest April Fool’s gags from PH brands
Posted on April 2, 2025
by Teddy Cambosa
In the Philippines, companies have fully embraced this tradition, rolling out clever and amusing April Fools’ campaigns. Here are some of the most creative and entertaining ones we spotted this year.
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AIA Philippines collaborates with Knowledge Channel to promote healthy lifestyles for Filipino students
AIA Philippines collaborates with Knowledge Channel to promote healthy lifestyles for Filipino students
Posted on March 31, 2025
by Aliza Carmona
Insurance company AIA Philippines has forged a partnership with educational free-to-air cable channel Knowledge Channel Foundation, Inc. (KCFI) to promote a healthy lifestyle for Filipino students.
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Hepmil Philippines names Joanna Chan Mojica as board chairperson to lead growth
Hepmil Philippines names Joanna Chan Mojica as board chairperson to lead growth
Posted on March 31, 2025
by Aliza Carmona
Media company Hepmil Philippines has appointed Joanna Chan Mojica as chairperson of the board to lead the company’s growth in the advertising industry
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Converge to bring Starlink’s high-speed internet to PH customers in new deal
Converge to bring Starlink’s high-speed internet to PH customers in new deal
Posted on March 27, 2025
by Teddy Cambosa
Moreover, as an authorised Starlink reseller, Converge offers end-to-end turnkey solutions, including installation, network management, monitoring, and maintenance. 
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Mega Prime Foods expands global footprint with Dubai entry
Mega Prime Foods expands global footprint with Dubai entry
Posted on March 24, 2025
by Aliza Carmona
Mega Prime Foods Inc. (MPFI), a food and beverage manufacturing company in the Philippines, has expanded to Dubai, strengthening its global footprint.
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Listerine debunks oral hygiene myths for Filipinos in new campaign for National Oral Health Month
Listerine debunks oral hygiene myths for Filipinos in new campaign for National Oral Health Month
Posted on March 24, 2025
by Aliza Carmona
Through its ‘#CompleteMouthProtection’ campaign, Listerine is raising Filipinos’ awareness of proper oral care.
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Roche Vandenberghe named as Globe Telecom’s new chief marketing officer
Roche Vandenberghe named as Globe Telecom’s new chief marketing officer
Posted on March 24, 2025
by Teddy Cambosa
In an exclusive conversation with MARKETECH APAC, Roche stated that as the newly appointed CMO for Globe Telecom, she will focus on amplifying the brand’s effectiveness by enhancing coverage, sharpening their master brand impact, and driving brand lift to solidify competitive edge. 
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National Book Store pulls out money envelopes from ‘election materials essentials’ collection following COMELEC request
National Book Store pulls out money envelopes from ‘election materials essentials’ collection following COMELEC request
Posted on March 21, 2025
by Aliza Carmona
Local retail company National Book Store has pulled out money envelopes from its ‘election materials essentials’ collection following a request from the Philippines Commission on Elections (COMELEC), according to a report from the Philippine Daily Inquirer.
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Globe Business encourages enterprises to be bold in latest campaign
Globe Business encourages enterprises to be bold in latest campaign
Posted on March 21, 2025
by Aliza Carmona
Globe Business, the corporate arm of telecommunications company Globe, is inspiring enterprises to boldly transform in its latest campaign.
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AirAsia rewards inks partnership with SM; launch loyalty program for SMAC members
AirAsia rewards inks partnership with SM; launch loyalty program for SMAC members
Posted on March 20, 2025
by Aliza Carmona
AirAsia rewards, Capital A’s loyalty program, has teamed up with SM Group to launch a loyalty program for SM Advantage Card (SMAC) members.
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