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Tag: Marketing

Travel brands need to align with Southeast Asian travel demand: report
Travel brands need to align with Southeast Asian travel demand: report
Posted on August 17, 2023
by Teddy Cambosa
According to the data provided by GrabAds, brands should take this as an opportunity to switch gears from short-term “revenge travel” campaigns to planning long-term repeat-customer strategies.
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VMLY&R appoints Saw Gin Toh as head of strategy for Singapore
VMLY&R appoints Saw Gin Toh as head of strategy for Singapore
Posted on August 16, 2023
by Teddy Cambosa
In her new role, Toh joins VMLY&R Singapore’s management team to lead and plan the development and growth of the strategy team, helping to grow business and building trusted connections with key clients and partners. 
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Mastercard enables WeChat Pay for international travelers in China
Mastercard enables WeChat Pay for international travelers in China 
Posted on August 16, 2023
by Teddy Cambosa
Expanding on a partnership established in 2019 that offers enhanced digital payment solutions, the latest development gives Mastercard full access to WeChat Pay's merchant network in China and provides a safe and convenient way for international travelers to pay when traveling around the Chinese Mai...
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Katrina Gonzales joins Coins.ph as global marketing director
Katrina Gonzalez joins Coins.ph as global marketing director 
Posted on August 15, 2023
by Teddy Cambosa
Prior to her new role, Gonzales held key roles in indie web3 game studios as the chief operating officer of Serriva Labs and the former head of operations of YGG Pilipinas for more than a year.
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Meltwater accelerates AI-driven growth in APAC with key strategic hires
Meltwater accelerates AI-driven growth in APAC with key strategic hires
Posted on August 15, 2023
by Teddy Cambosa
The new appointments are Huixan Yang as customer experience director, and Jeff Piniros as sales development director. These appointments are in line with Meltwater's expansion in the area, which has been centered on Southeast Asia and Japan.
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Lion & Lion announces new clients wins in SEA, expands agency team
Lion & Lion announces new clients wins in SEA, expands agency team
Posted on August 14, 2023
by Teddy Cambosa
Recently having secured domestic partnerships with five Malaysian and Singaporean brands, Lion & Lion sets its sight on steadfast growth, renewing a 3 year old partnership and expanding their creative and social team in the process. 
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Bondee appoints Lionel Sim as head of commercial
Bondee appoints Lionel Sim as head of commercial 
Posted on August 14, 2023
by Teddy Cambosa
In this role, Sim will be managing all corporate partnerships and commercial initiatives, backing Bondee's efforts to further drive engagement with users and brands across the region.
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4As offers IPA scholarships to marketing and advertising educators in Malaysia
4As offers IPA scholarships to marketing and advertising educators in Malaysia
Posted on August 14, 2023
by Teddy Cambosa
Open to Malaysians who are full-time lecturers in advertising and marketing communications until, 4As scholarships for the IPA Foundation Certificate are focused on improving competency of teaching for the respective fields.  
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Bandai Namco taps We Are Social Singapore as creative agency for SEA
Bandai Namco taps We Are Social Singapore as creative agency for SEA
Posted on August 14, 2023
by Teddy Cambosa
In time with their upcoming releases, the partnership with We Are Social Singapore aims to fortify Bandai Namco Entertainment Asia’s regional footprint to achieve greater success in Southeast Asia’s flourishing gaming community.
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MARKETECH-PHOTOS
Generali Philippines appoints Dr. Hak Hong Soo as new president and CEO
Posted on August 14, 2023
by Aliza Carmona
Global insurance and asset management provider Generali Life Assurance Philippines, Inc. (Generali Philippines) announced the appointment of Hak Hong Soo as the new president and chief executive officer of the company.
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