Tag: Market insights
Data from the report suggests that this increase in revenue is projected in line with the consistent rise of mobile games along with the growth of mobile gamers in SEA, as well as other factors such as the prevalence of esports and government support in the region.
Data from the report mainly suggests that a company’s reputation is increasingly determined by its response to immediate, public concerns that have universal reach, such as cost of living and the climate crisis.
That being said, data from Contentsquare suggests actions for brands to take in order to prepare their sites for increased traffic and drive additional revenue.
The data also highlighted that 43% of B2B companies in Singapore incur cross-border fees ranging from US$10 to US$25 per transaction. This rate is above the average observed across the surveyed markets, where approximately 36% of businesses face cross-border transaction fees within the same US$10 to...
Data given by AVIA and Mileu Insight suggested that amongst Indonesians, UGC and social media content garners more attention in audience engagement and advertising, but premium OTT has the best content according to 75% of respondents.
LinkedIn’s study with over 700 respondents in APAC revealed that 76% of marketers in the region believe that AI will change the way they work in the next year, with 46% hoping it will improve their efficiency.
Data from the report suggests 47% of respondents cite lack of resources and support or unpreparedness for innovation as the biggest barrier to digital adoption, with budget or financial cost following at 42% and the lack of relevant knowledge or skills coming third at 38%.
Data from the report indicates that 30% of CMOs prioritize strengthening customer relationships, while 28% focus on engaging with changing audiences, responding to evolving consumer behavior, representing diverse audiences, and adapting to new technology.
Data from data.ai and IDC suggests that while mobile gaming is expected to have a slight decrease of 2% in spend, the platform is still set to surpass $108 billion worldwide in 2023 — maintaining its lead over PC/Mac.
The survey found that 58% of respondents were unsure where they could redeem their loyalty points, while 56% were unaware of the value of their accumulated points.
![[Report] Gemini SEA Users](https://marketech-apac.com/wp-content/uploads/2026/07/Report-Gemini-SEA-Users.webp)