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Tag: Malaysia

Viddsee expands to Malaysia, appoints Jay Murali as group business director
Viddsee expands to Malaysia, appoints Jay Murali as group business director
Posted on April 10, 2025
by Teddy Cambosa
In his role as group business director, Jay will be responsible for overseeing the business development strategy, client servicing, and partnership building in Malaysia. He will also play a regional role, working closely with the leadership team to align growth initiatives across Viddsee’s Southeast...
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Safi lead the way on igniting young women’s dreams in new Raya social campaign
Safi lead the way on igniting young women’s dreams in new Raya social campaign
Posted on April 7, 2025
by Teddy Cambosa
Following the transformative launch of the Biasiswa Siswi SAFI last year, a RM 1 million scholarship, SAFI is once again bringing hope and inspiration by supporting young women in their pursuit of higher education, ensuring they have the financial support to achieve their academic aspirations. 
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Malaysia Aviation Group rekindle Malaysia’s unspoken values in new Raya film
Malaysia Aviation Group rekindle Malaysia’s unspoken values in new Raya film
Posted on April 3, 2025
by Teddy Cambosa
Inspired by the personal journey of MAG Group Managing Director, Datuk Captain Izham Ismail, ‘Selagi Ada Hormat’ (translated: Where Respect Lives On) delivers a powerful message of unity, respect, and inclusivity – values central to the Malaysian identity. 
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Marrybrown brings back Riang Ramadan Raya menu through bite-sized storytelling
Marrybrown brings back Riang Ramadan Raya menu through bite-sized storytelling
Posted on April 2, 2025
by Teddy Cambosa
Inspired by Malaysians’ unwavering love for sambal pedas and the excitement surrounding Ramadan-Raya content, the campaign bucked the trend of emotional, long winded narratives, and instead took a fresh, fast-paced approach in delivering engaging, high-impact content that gets straight to the point....
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Mattel uses power of play to distract children from hunger this Ramadan
Mattel uses power of play to distract children from hunger this Ramadan
Posted on March 28, 2025
by Teddy Cambosa
Developed alongside Mediabrands Content Studio (MBCS), Mattel’s #PuasaPlay features a series of creative games using different Mattel toys that help keep kids entertained and distracted from hunger. 
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sooka combats doomscrolling this Ramadan with new campaign to ease fasting experience
sooka combats doomscrolling this Ramadan with new campaign to ease fasting experience
Posted on March 26, 2025
by Teddy Cambosa
Recognising the shift in viewing habits and the prevalence of "doomscrolling" during Ramadan, the sooka Ramadan - Buat Puasa Tak Terasa (ease your fasting struggles) campaign aims to offer a refreshing alternative: engaging content on the sooka streaming platform.
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Nando’s leverages playful pick-up lines to spice up Ramadan in new campaign
Nando’s leverages playful pick-up lines to spice up Ramadan in new campaign
Posted on March 26, 2025
by Teddy Cambosa
In addition, a contest in the search for the hottest and juiciest Raya pick-up lines will run between 20 – 27 March in Malaysia and Singapore, and winners will stand a chance to win a Nando’s Family Platter for 4.
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Shell MY unveils four new ‘quests’ to bring more adventures, surprises for Malaysian drivers
Shell MY unveils four new ‘quests’ to bring more adventures, surprises for Malaysian drivers
Posted on March 25, 2025
by Teddy Cambosa
Building on the success of last year’s Shell FuelSave “Kembara Lebih Jauh” campaign, this year’s adventure kicked off with a teaser trailer on 8 March, setting the stage for a series of light-hearted, family-friendly escapades that showcase both the emotional and practical benefits of Shell FuelSave...
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Daphne Lourdes joins PayNet as director of product and partner marketing
Daphne Lourdes joins PayNet as director of product and partner marketing
Posted on March 24, 2025
by Teddy Cambosa
In a quick conversation by Daphne with MARKETECH APAC, she stated that she is eager and energised to do her part in empowering Malaysia’s digital economy.
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Guardian invites Malaysians on a journey of self-improvement in latest Raya ad
Guardian invites Malaysians on a journey of self-improvement in latest Raya ad
Posted on March 24, 2025
by Teddy Cambosa
At the heart of the campaign is an inspiring brand film featuring singer and actress, Alyssa Dezek, which captures the efforts that Malaysians go through leading up to the festive season – from enhancing their beauty routines to prioritising well-being.
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