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Tag: Malaysia

HLB Branding
HLB Private Bank launches new branding to target high-net-worth clients
Posted on October 7, 2025
by Teddy Cambosa
The move marks what the bank describes as a renewed focus on supporting clients and family offices in managing inter-generational wealth transfer.
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KFC Malaysia_20251006_115921_0000
KFC Malaysia introduces ‘KFC Treats’ sub-brand for everyday snacking
Posted on October 6, 2025
by Teddy Cambosa
The initiative seeks to position KFC as a go-to choice for everyday snacking, particularly among Gen Z consumers.
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StyleDoubler
StyleDoubler strengthens leadership team to drive Southeast Asia growth
Posted on October 2, 2025
by Lyene Marie Darang
Southeast Asia — StyleDoubler has announced the appointment of three senior leaders to support its regional expansion, following an earlier investment from ValueCommerce Co., Ltd., a Tokyo Stock Exchange-listed affiliate marketing company. Ashwin Chandoesing has been named chief revenue officer and will...
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DENTSU MY x RESORTS WORLD
Creative agency dentsu Malaysia scripts a ‘K-drama twist’ for Burger and Lobster’s Resorts World Genting revival
Posted on October 2, 2025
by Sharona Nicole Semilla
Kuala Lumpur, Malaysia – Creative agency dentsu Malaysia has brought the drama back to Resorts World Genting (RWG), turning Burger & Lobster’s comeback into a stage where flavour meets storytelling. With the campaign “Fusion Flavors Meet K-Drama Vibes”, dentsu Malaysia helped RWG reignite excitement...
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KIRIN ENTERS MALAYSIA
Japanese liquor Kirin brews growth in Malaysia to tap Southeast Asian market
Posted on September 30, 2025
by Sharona Nicole Semilla
Kuala Lumpur, Malaysia – Kirin Brewery is setting its sights on Malaysia with the launch of KIRIN BREWERY SOUTHEAST ASIA SDN. BHD. (KBSEA), which will begin operations on October 1, 2025.  The brewer said the move aims to strengthen its foundations and tap into the growing thirst for alcoholic beverages...
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Malaysia Airlines Group Global Partnerships
Malaysia Aviation Group charts new digital heights with landmark global partnership
Posted on September 30, 2025
by Sharona Nicole Semilla
Kuala Lumpur, Malaysia – Malaysia Aviation Group (MAG) has taken off with a world-first digital partnership, joining forces with Adobe, Google, Skyscanner, and Visa to rechart how travellers search, book, and experience their journeys. “This is far more than a collaboration—it is a quantum leap in creating...
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GWM Malaysia mark Malaysia Day with record-breaking kite display
GWM marks Malaysia Day with record-breaking kite display in new campaign
Posted on September 25, 2025
by Teddy Cambosa
GWM Malaysia has launched a new campaign for Malaysia Day celebrations that combined cultural heritage with a feat recognised by the Malaysia Book of Records.
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WNMY 2025 Featured Image
‘What’s NEXT in Marketing: Malaysia 2025’ conference unveils first lineup of industry leaders for its third edition
Posted on September 23, 2025
by Aliza Carmona
Malaysia – As Malaysia’s digital economy accelerates, marketers are under increasing pressure to stay agile, customer-focused, and innovation-driven. With rapid shifts in consumer behaviour, technology, and digital platforms, staying ahead means being equipped with the right insights—and the right community....
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Seni Jaya acquires Ganad Media to broaden OOH advertising reach in Malaysia
Seni Jaya acquires Ganad Media to broaden OOH advertising reach in Malaysia
Posted on September 23, 2025
by Teddy Cambosa
The company said its wholly owned subsidiary, Seni Jaya Sdn. Bhd., signed a Shares Sale and Purchase Agreement with Dwi Mewah Sdn. Bhd. to acquire 100% of Ganad Media. Financial details of the transaction were not disclosed.
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AIRASIA CAMPAIGN
AirAsia Media launches 360° campaign, spotlights Malaysia’s ASEAN 2025 chairmanship
Posted on September 22, 2025
by Sharona Nicole Semilla
Kuala Lumpur, Malaysia – AirAsia Media, the travel media arm of Capital A, has taken off with a full-funnel 360° immersive campaign to support Malaysia’s ASEAN Chairmanship in 2025.  Commissioned by the ASEAN-Malaysia National Secretariat under the Ministry of Foreign Affairs, the campaign aims...
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