Tag: luxury brand
South Korea – Brochu Walker, the Los Angeles-based quiet luxury womenswear label, has announced its expansion into South Korea alongside the appointment of Cha Joo-young as its first Korean brand ambassador. The announcement marks a key milestone for the brand, which will open its first international...
![[Brand Identity Refresh] Lacoste 2026](https://marketech-apac.com/wp-content/uploads/2026/04/Brand-Identity-Refresh-Lacoste-2026.jpg)
Paris, France – Lacoste has introduced a new visual identity, refining its core brand elements in a move that leans on heritage while sharpening its contemporary expression. At the centre of the update is typography. Drawing from archival references, the brand reintroduces a stronger use of serif characters...
Hong Kong – Prada has officially unveiled its largest boutique in the Asia Pacific region at LANDMARK ALEXANDRA in Hong Kong, marking a major milestone for the luxury brand. Relocated to a corner between Des Voeux Road Central and Ice House Street, the three‑storey, 1,300-square-metre flagship features...
RBL will be Balenciaga’s sole India partner to launch the brand in the country.
International vehicle brand Rolls-Royce has decided to take action on its growing younger consumers, revamps the brand visuals for a more modern and edgy feel.
